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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 44 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) two or three colours (d) too many small details
  2. 2.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) no reason (d) it costs more
  3. 3.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  4. 4.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  5. 5.Which of these is a good logo idea? (a) clear at a small size (b) too many small details (c) twenty colours (d) tiny unreadable text
  6. 6.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Bright Bookmarks”
  7. 7.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  8. 8.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  9. 9.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) a simple lemon shape (d) copied from a big brand
  10. 10.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  11. 11.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  12. 12.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  13. 13.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  14. 14.True or false: “too many small details” is a good logo idea. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Things” (d) “Stuff and More Stuff”
  16. 16.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  17. 17.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  18. 18.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  19. 19.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) easy to draw by hand
  20. 20.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  21. 21.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  22. 22.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  24. 24.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  25. 25.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  26. 26.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) twenty colours (d) two or three colours
  27. 27.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  28. 28.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  29. 29.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  30. 30.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) copied from a big brand (d) your own drawing
  31. 31.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  32. 32.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  33. 33.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Things”
  34. 34.Which of these is a good business name? (a) “Shop” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  35. 35.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  36. 36.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  37. 37.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Shop” (d) “Maths Buddies”
  38. 38.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “The Losers’ Stall”
  39. 39.True or false: “Shop” is a good business name. (a) False (b) True
  40. 40.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea

Answer key

  1. too many small details
  2. people recognise you
  3. how people know you
  4. “Zzkkq Bites”
  5. clear at a small size
  6. “Qxzrt Plvv”
  7. “The Losers’ Stall”
  8. False
  9. a simple lemon shape
  10. False
  11. “Green Thumb Saplings”
  12. “Bright Bookmarks”
  13. a poor business name
  14. False
  15. “Sunny Sips”
  16. a good logo idea
  17. True
  18. False
  19. easy to draw by hand
  20. a good logo idea
  21. short and easy to say
  22. False
  23. a good business name
  24. a good business name
  25. a poor business name
  26. twenty colours
  27. a good logo idea
  28. a poor business name
  29. “Stuff and More Stuff”
  30. your own drawing
  31. True
  32. a poor logo idea
  33. “Bright Bookmarks”
  34. “Maths Buddies”
  35. False
  36. True
  37. “Shop”
  38. “Chai Corner”
  39. False
  40. a good logo idea

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