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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 441 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “Things” (d) “Sunny Sips”
  2. 2.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  3. 3.True or false: “too many small details” is a good logo idea. (a) True (b) False
  4. 4.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  5. 5.True or false: “Shop” is a good business name. (a) True (b) False
  6. 6.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) your own drawing (d) too many small details
  7. 7.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  8. 8.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Shop”
  9. 9.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) your own drawing (d) tiny unreadable text
  10. 10.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  11. 11.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  12. 12.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  13. 13.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  15. 15.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  16. 16.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  17. 17.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  18. 18.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  19. 19.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  20. 20.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  22. 22.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  23. 23.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Shop” (d) “Maths Buddies”
  24. 24.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  25. 25.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  26. 26.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  27. 27.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  28. 28.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  29. 29.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  31. 31.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  32. 32.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) clear at a small size (d) twenty colours
  33. 33.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  34. 34.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  35. 35.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  36. 36.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Sunny Sips”
  37. 37.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) two or three colours (d) clear at a small size
  38. 38.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Shop” (d) “Stuff and More Stuff”
  39. 39.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  40. 40.Which of these is a poor logo idea? (a) a blurry photo (b) two or three colours (c) clear at a small size (d) a simple lemon shape

Answer key

  1. “Sunny Sips”
  2. how people know you
  3. False
  4. False
  5. False
  6. your own drawing
  7. it is someone else’s
  8. “Shop”
  9. tiny unreadable text
  10. False
  11. True
  12. False
  13. a poor logo idea
  14. a good logo idea
  15. a good business name
  16. a poor business name
  17. a good business name
  18. False
  19. False
  20. people recognise you
  21. “Qxzrt Plvv”
  22. a poor business name
  23. “Maths Buddies”
  24. False
  25. a good business name
  26. a poor logo idea
  27. True
  28. True
  29. a good logo idea
  30. False
  31. “Paper Petals Cards”
  32. clear at a small size
  33. “Green Thumb Saplings”
  34. False
  35. a good logo idea
  36. “Qxzrt Plvv”
  37. copied from a big brand
  38. “Bright Bookmarks”
  39. a good logo idea
  40. a blurry photo

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