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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 446 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  2. 2.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  3. 3.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  4. 4.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  5. 5.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  6. 6.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  7. 7.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Chai Corner” (d) “Maths Buddies”
  8. 8.✍️ A good business name is… (a) impossible to spell (b) rude (c) very long (d) short and easy to say
  9. 9.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  10. 10.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  11. 11.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Shop”
  12. 12.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Things” (d) “Qxzrt Plvv”
  14. 14.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  15. 15.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  16. 16.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Shop” (d) “Zzkkq Bites”
  17. 17.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  18. 18.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  19. 19.Which of these is a good logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) a blurry photo (d) too many small details
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  21. 21.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  22. 22.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Shop” (d) “Qxzrt Plvv”
  23. 23.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  24. 24.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  25. 25.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Zzkkq Bites”
  27. 27.Which of these is a poor logo idea? (a) a blurry photo (b) your own drawing (c) easy to draw by hand (d) a simple lemon shape
  28. 28.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  29. 29.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  31. 31.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Things” (c) “Qxzrt Plvv” (d) “Shop”
  32. 32.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  33. 33.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  34. 34.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  35. 35.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  36. 36.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “The Losers’ Stall”
  37. 37.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) two or three colours (d) twenty colours
  38. 38.True or false: “Shop” is a poor business name. (a) True (b) False
  39. 39.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  40. 40.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name

Answer key

  1. a good logo idea
  2. a poor logo idea
  3. a poor logo idea
  4. a good business name
  5. True
  6. it is someone else’s
  7. “Stuff and More Stuff”
  8. short and easy to say
  9. how people know you
  10. “Bright Bookmarks”
  11. “Shop”
  12. False
  13. “Paper Petals Cards”
  14. a good business name
  15. a poor logo idea
  16. “Chai Corner”
  17. False
  18. True
  19. easy to draw by hand
  20. “Maths Buddies”
  21. a good business name
  22. “Sunny Sips”
  23. False
  24. False
  25. False
  26. “Sunny Sips”
  27. a blurry photo
  28. False
  29. a good logo idea
  30. False
  31. “Bright Bookmarks”
  32. a good logo idea
  33. “The Losers’ Stall”
  34. people recognise you
  35. a good business name
  36. “The Losers’ Stall”
  37. twenty colours
  38. True
  39. a good logo idea
  40. a poor business name

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