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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 449 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  2. 2.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Things” (d) “Sunny Sips”
  3. 3.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  4. 4.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Things” (d) “Green Thumb Saplings”
  5. 5.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  6. 6.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  7. 7.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  8. 8.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  9. 9.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  10. 10.True or false: “Shop” is a good business name. (a) False (b) True
  11. 11.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Shop”
  13. 13.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) two or three colours (d) a blurry photo
  14. 14.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) tiny unreadable text (d) too many small details
  15. 15.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Things” (d) “Zzkkq Bites”
  16. 16.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Paper Petals Cards”
  17. 17.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  18. 18.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  19. 19.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Sunny Sips” (d) “The Losers’ Stall”
  20. 20.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  21. 21.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Things” (d) “Bright Bookmarks”
  22. 22.True or false: “Things” is a good business name. (a) True (b) False
  23. 23.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  24. 24.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Things” (d) “Qxzrt Plvv”
  25. 25.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  26. 26.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  27. 27.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  28. 28.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  29. 29.Which of these is a good logo idea? (a) a simple lemon shape (b) a blurry photo (c) copied from a big brand (d) too many small details
  30. 30.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  31. 31.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  32. 32.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  33. 33.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  34. 34.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Chai Corner” (d) “Things”
  35. 35.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  36. 36.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  37. 37.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  39. 39.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Chai Corner”
  40. 40.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “The Losers’ Stall”

Answer key

  1. “Chai Corner”
  2. “Things”
  3. a poor business name
  4. “Green Thumb Saplings”
  5. “Stuff and More Stuff”
  6. people recognise you
  7. a good business name
  8. False
  9. True
  10. False
  11. False
  12. “Shop”
  13. two or three colours
  14. easy to draw by hand
  15. “Chai Corner”
  16. “Zzkkq Bites”
  17. False
  18. how people know you
  19. “Sunny Sips”
  20. it is someone else’s
  21. “Bright Bookmarks”
  22. False
  23. False
  24. “Paper Petals Cards”
  25. a good logo idea
  26. a good logo idea
  27. a good business name
  28. a poor business name
  29. a simple lemon shape
  30. True
  31. “Qxzrt Plvv”
  32. False
  33. a good business name
  34. “Things”
  35. a good business name
  36. a good business name
  37. True
  38. a poor business name
  39. “Qxzrt Plvv”
  40. “Maths Buddies”

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