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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 457 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  2. 2.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  3. 3.Which of these is a good logo idea? (a) a simple lemon shape (b) tiny unreadable text (c) too many small details (d) copied from a big brand
  4. 4.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Shop”
  5. 5.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Shop”
  6. 6.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  7. 7.Which of these is a good business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Shop” (d) “Zzkkq Bites”
  8. 8.True or false: “Shop” is a good business name. (a) False (b) True
  9. 9.True or false: “Things” is a poor business name. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  11. 11.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Sunny Sips”
  12. 12.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  13. 13.True or false: “Shop” is a poor business name. (a) False (b) True
  14. 14.True or false: “too many small details” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  16. 16.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  17. 17.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  18. 18.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Chai Corner”
  19. 19.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  20. 20.Which of these is a poor logo idea? (a) too many small details (b) a simple lemon shape (c) easy to draw by hand (d) clear at a small size
  21. 21.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  22. 22.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  23. 23.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  24. 24.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  25. 25.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Chai Corner”
  26. 26.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  27. 27.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  29. 29.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  30. 30.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) tiny unreadable text (d) easy to draw by hand
  31. 31.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  32. 32.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Green Thumb Saplings”
  34. 34.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  35. 35.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  36. 36.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  37. 37.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) tiny unreadable text (d) your own drawing
  38. 38.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  39. 39.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  40. 40.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Shop” (c) “Chai Corner” (d) “Things”

Answer key

  1. “Green Thumb Saplings”
  2. a good logo idea
  3. a simple lemon shape
  4. “Sunny Sips”
  5. “Shop”
  6. a poor business name
  7. “Maths Buddies”
  8. False
  9. True
  10. a good logo idea
  11. “The Losers’ Stall”
  12. short and easy to say
  13. True
  14. False
  15. a good logo idea
  16. False
  17. a poor business name
  18. “Stuff and More Stuff”
  19. False
  20. too many small details
  21. a good business name
  22. people recognise you
  23. False
  24. how people know you
  25. “Zzkkq Bites”
  26. it is someone else’s
  27. a poor logo idea
  28. False
  29. a poor business name
  30. tiny unreadable text
  31. “The Losers’ Stall”
  32. False
  33. “Qxzrt Plvv”
  34. “Qxzrt Plvv”
  35. “Paper Petals Cards”
  36. a poor logo idea
  37. your own drawing
  38. a good logo idea
  39. “Stuff and More Stuff”
  40. “Chai Corner”

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