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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 465 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  2. 2.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  3. 3.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  4. 4.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  6. 6.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) your own drawing (d) two or three colours
  7. 7.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  8. 8.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  9. 9.🔍 Which is the odd one out? (a) “Things” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  10. 10.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  11. 11.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  14. 14.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  16. 16.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  17. 17.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  18. 18.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  19. 19.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  20. 20.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) logos are free (d) it is too easy
  21. 21.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Maths Buddies” (d) “Bright Bookmarks”
  22. 22.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  23. 23.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  24. 24.True or false: “Things” is a poor business name. (a) True (b) False
  25. 25.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  26. 26.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Maths Buddies”
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) clear at a small size (c) too many small details (d) twenty colours
  29. 29.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Green Thumb Saplings” (d) “Shop”
  30. 30.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  31. 31.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  32. 32.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  33. 33.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  35. 35.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  36. 36.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  37. 37.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  38. 38.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a good logo idea? (a) twenty colours (b) your own drawing (c) tiny unreadable text (d) copied from a big brand
  40. 40.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Shop” (d) “Sunny Sips”

Answer key

  1. “Bright Bookmarks”
  2. short and easy to say
  3. people recognise you
  4. False
  5. “Stuff and More Stuff”
  6. copied from a big brand
  7. a poor business name
  8. how people know you
  9. “Green Thumb Saplings”
  10. a good business name
  11. False
  12. a poor logo idea
  13. False
  14. True
  15. a good logo idea
  16. a good business name
  17. “Stuff and More Stuff”
  18. a poor business name
  19. False
  20. it is someone else’s
  21. “Things”
  22. True
  23. False
  24. True
  25. a poor business name
  26. a good business name
  27. “Zzkkq Bites”
  28. clear at a small size
  29. “Green Thumb Saplings”
  30. False
  31. “Qxzrt Plvv”
  32. True
  33. True
  34. “Qxzrt Plvv”
  35. “Sunny Sips”
  36. False
  37. “Zzkkq Bites”
  38. a good business name
  39. your own drawing
  40. “Sunny Sips”

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