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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 471 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  2. 2.Which of these is a poor logo idea? (a) two or three colours (b) twenty colours (c) your own drawing (d) easy to draw by hand
  3. 3.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  4. 4.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  5. 5.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Bright Bookmarks”
  6. 6.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  7. 7.Which of these is a poor business name? (a) “Shop” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  8. 8.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  9. 9.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  10. 10.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  11. 11.🔍 Which is the odd one out? (a) “Things” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  12. 12.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  13. 13.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Shop” (d) “The Losers’ Stall”
  14. 14.Which of these is a good business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Things” (d) “Zzkkq Bites”
  15. 15.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) tiny unreadable text (d) twenty colours
  17. 17.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Chai Corner” (d) “Stuff and More Stuff”
  18. 18.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  20. 20.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  21. 21.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  22. 22.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  23. 23.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Sunny Sips”
  24. 24.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  25. 25.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) easy to draw by hand (d) copied from a big brand
  26. 26.Which of these is a good logo idea? (a) clear at a small size (b) copied from a big brand (c) a blurry photo (d) twenty colours
  27. 27.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  29. 29.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  30. 30.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  31. 31.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) it is too easy (d) copying is smart
  32. 32.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  33. 33.True or false: “Chai Corner” is a good business name. (a) True (b) False
  34. 34.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Shop”
  36. 36.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  37. 37.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a good logo idea? (a) copied from a big brand (b) two or three colours (c) tiny unreadable text (d) too many small details
  39. 39.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  40. 40.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea

Answer key

  1. False
  2. twenty colours
  3. a poor business name
  4. how people know you
  5. “Bright Bookmarks”
  6. a good logo idea
  7. “Shop”
  8. short and easy to say
  9. a poor business name
  10. a good business name
  11. “Maths Buddies”
  12. a good business name
  13. “Paper Petals Cards”
  14. “Sunny Sips”
  15. a poor business name
  16. easy to draw by hand
  17. “Stuff and More Stuff”
  18. False
  19. a good business name
  20. True
  21. “The Losers’ Stall”
  22. True
  23. “Zzkkq Bites”
  24. True
  25. copied from a big brand
  26. clear at a small size
  27. False
  28. “Sunny Sips”
  29. people recognise you
  30. a good logo idea
  31. it is someone else’s
  32. “Stuff and More Stuff”
  33. True
  34. False
  35. “Bright Bookmarks”
  36. True
  37. a good business name
  38. two or three colours
  39. a good business name
  40. a good logo idea

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