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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 474 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  2. 2.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  3. 3.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  4. 4.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) too many small details (d) easy to draw by hand
  5. 5.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Things”
  6. 6.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  7. 7.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  9. 9.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  10. 10.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  11. 11.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  12. 12.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  13. 13.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  14. 14.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  15. 15.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  16. 16.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  17. 17.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Chai Corner” (d) “Qxzrt Plvv”
  18. 18.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Maths Buddies”
  19. 19.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) twenty colours (d) a blurry photo
  20. 20.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  21. 21.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  22. 22.Which of these is a poor logo idea? (a) your own drawing (b) too many small details (c) easy to draw by hand (d) two or three colours
  23. 23.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  24. 24.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  25. 25.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Things”
  26. 26.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  27. 27.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  29. 29.True or false: “too many small details” is a good logo idea. (a) False (b) True
  30. 30.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Things”
  31. 31.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  32. 32.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) it costs more (d) no reason
  33. 33.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  35. 35.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  36. 36.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  37. 37.Which of these is a poor logo idea? (a) two or three colours (b) tiny unreadable text (c) your own drawing (d) a simple lemon shape
  38. 38.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Things”
  40. 40.True or false: “Chai Corner” is a good business name. (a) False (b) True

Answer key

  1. “Qxzrt Plvv”
  2. a good business name
  3. how people know you
  4. easy to draw by hand
  5. “Paper Petals Cards”
  6. False
  7. a good logo idea
  8. a poor business name
  9. a poor business name
  10. short and easy to say
  11. True
  12. a good business name
  13. a poor business name
  14. it is someone else’s
  15. a good logo idea
  16. a good business name
  17. “Qxzrt Plvv”
  18. “Zzkkq Bites”
  19. your own drawing
  20. a poor logo idea
  21. True
  22. too many small details
  23. a good logo idea
  24. a poor logo idea
  25. “Bright Bookmarks”
  26. “Zzkkq Bites”
  27. a poor logo idea
  28. True
  29. False
  30. “Chai Corner”
  31. False
  32. people recognise you
  33. False
  34. a poor business name
  35. True
  36. True
  37. tiny unreadable text
  38. False
  39. “Sunny Sips”
  40. True

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