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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 477 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  2. 2.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Things” (d) “Stuff and More Stuff”
  3. 3.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  4. 4.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  5. 5.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  6. 6.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  7. 7.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  8. 8.True or false: “Things” is a good business name. (a) True (b) False
  9. 9.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  11. 11.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Things”
  12. 12.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  13. 13.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Shop”
  14. 14.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  15. 15.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  16. 16.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  17. 17.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  18. 18.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  19. 19.Which of these is a poor business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Bright Bookmarks”
  20. 20.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  21. 21.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  22. 22.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Bright Bookmarks”
  23. 23.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  24. 24.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  25. 25.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) clear at a small size (d) a simple lemon shape
  26. 26.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  27. 27.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  28. 28.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  29. 29.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  30. 30.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  31. 31.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  32. 32.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  33. 33.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) twenty colours (d) your own drawing
  34. 34.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  35. 35.Which of these is a poor logo idea? (a) a blurry photo (b) a simple lemon shape (c) two or three colours (d) clear at a small size
  36. 36.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  37. 37.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Maths Buddies”
  38. 38.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  39. 39.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  40. 40.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False

Answer key

  1. True
  2. “Chai Corner”
  3. False
  4. “Green Thumb Saplings”
  5. True
  6. a good business name
  7. “Sunny Sips”
  8. False
  9. False
  10. False
  11. “Paper Petals Cards”
  12. it is someone else’s
  13. “Maths Buddies”
  14. a poor business name
  15. False
  16. a good logo idea
  17. a good business name
  18. a poor business name
  19. “Shop”
  20. False
  21. short and easy to say
  22. “Zzkkq Bites”
  23. a poor logo idea
  24. a good business name
  25. copied from a big brand
  26. a good business name
  27. True
  28. a poor logo idea
  29. a poor logo idea
  30. how people know you
  31. a poor logo idea
  32. False
  33. twenty colours
  34. “Bright Bookmarks”
  35. a blurry photo
  36. a poor business name
  37. “Things”
  38. False
  39. “Bright Bookmarks”
  40. True

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