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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 491 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  2. 2.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  3. 3.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  4. 4.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  5. 5.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Things”
  6. 6.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  7. 7.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Things” (d) “Chai Corner”
  8. 8.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) a blurry photo (d) a simple lemon shape
  9. 9.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  10. 10.Which of these is a poor logo idea? (a) twenty colours (b) your own drawing (c) easy to draw by hand (d) clear at a small size
  11. 11.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  12. 12.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  14. 14.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  15. 15.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  17. 17.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Chai Corner”
  19. 19.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Qxzrt Plvv”
  21. 21.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  22. 22.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  23. 23.True or false: “Shop” is a poor business name. (a) False (b) True
  24. 24.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  26. 26.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  27. 27.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  28. 28.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  29. 29.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) clear at a small size (d) tiny unreadable text
  30. 30.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  31. 31.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  32. 32.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  33. 33.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) two or three colours (d) too many small details
  34. 34.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  35. 35.True or false: “Shop” is a good business name. (a) True (b) False
  36. 36.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  37. 37.True or false: “too many small details” is a good logo idea. (a) False (b) True
  38. 38.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  39. 39.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Things”
  40. 40.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea

Answer key

  1. True
  2. how people know you
  3. True
  4. False
  5. “Things”
  6. False
  7. “Things”
  8. a simple lemon shape
  9. short and easy to say
  10. twenty colours
  11. it is someone else’s
  12. a good logo idea
  13. False
  14. True
  15. True
  16. a poor business name
  17. False
  18. “The Losers’ Stall”
  19. a good business name
  20. “Chai Corner”
  21. False
  22. False
  23. True
  24. False
  25. a poor logo idea
  26. a poor business name
  27. True
  28. a poor logo idea
  29. clear at a small size
  30. a good business name
  31. a good business name
  32. False
  33. two or three colours
  34. False
  35. False
  36. “Maths Buddies”
  37. False
  38. a poor logo idea
  39. “Chai Corner”
  40. a good logo idea

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