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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 495 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  2. 2.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Chai Corner”
  3. 3.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  4. 4.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  5. 5.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  6. 6.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) it costs more (d) people recognise you
  7. 7.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) clear at a small size (d) tiny unreadable text
  8. 8.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  9. 9.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  10. 10.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  11. 11.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  12. 12.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Things” (d) “Chai Corner”
  13. 13.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  14. 14.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Chai Corner”
  15. 15.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) your own drawing (d) two or three colours
  16. 16.True or false: “Shop” is a good business name. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  18. 18.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) two or three colours (d) tiny unreadable text
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a poor logo idea? (a) a simple lemon shape (b) a blurry photo (c) your own drawing (d) easy to draw by hand
  21. 21.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  22. 22.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  23. 23.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  24. 24.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  25. 25.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  27. 27.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  28. 28.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  29. 29.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  30. 30.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  31. 31.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  32. 32.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  33. 33.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  34. 34.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  35. 35.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  36. 36.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  37. 37.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  39. 39.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Shop”
  40. 40.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Shop” (d) “Stuff and More Stuff”

Answer key

  1. a poor business name
  2. “Qxzrt Plvv”
  3. a poor logo idea
  4. True
  5. a poor business name
  6. people recognise you
  7. clear at a small size
  8. False
  9. a good logo idea
  10. False
  11. False
  12. “Things”
  13. False
  14. “Chai Corner”
  15. copied from a big brand
  16. False
  17. a poor business name
  18. two or three colours
  19. a good business name
  20. a blurry photo
  21. a poor business name
  22. False
  23. False
  24. a poor logo idea
  25. a good logo idea
  26. True
  27. True
  28. short and easy to say
  29. how people know you
  30. “Bright Bookmarks”
  31. “Bright Bookmarks”
  32. a good logo idea
  33. False
  34. “Paper Petals Cards”
  35. a good business name
  36. it is someone else’s
  37. a good logo idea
  38. a good business name
  39. “Shop”
  40. “Sunny Sips”

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