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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 505 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  2. 2.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) rude (d) very long
  3. 3.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  4. 4.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) two or three colours
  5. 5.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) copied from a big brand (d) your own drawing
  7. 7.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  8. 8.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  9. 9.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  11. 11.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  12. 12.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) logos are free (d) it is too easy
  13. 13.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  14. 14.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  15. 15.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Things”
  16. 16.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Bright Bookmarks”
  17. 17.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  18. 18.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Sunny Sips”
  19. 19.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Sunny Sips” (d) “The Losers’ Stall”
  20. 20.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Things” (d) “Bright Bookmarks”
  21. 21.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) two or three colours (d) a blurry photo
  22. 22.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  23. 23.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  24. 24.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) twenty colours
  25. 25.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Shop” (d) “Green Thumb Saplings”
  26. 26.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Shop”
  27. 27.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  28. 28.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Paper Petals Cards”
  31. 31.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) your own drawing (d) too many small details
  33. 33.True or false: “Things” is a good business name. (a) False (b) True
  34. 34.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  35. 35.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  36. 36.🔍 Which is the odd one out? (a) “Shop” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  37. 37.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your cash box (d) your stall table
  38. 38.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  39. 39.Which of these is a good logo idea? (a) a blurry photo (b) a simple lemon shape (c) too many small details (d) twenty colours
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea

Answer key

  1. a good business name
  2. short and easy to say
  3. a good business name
  4. two or three colours
  5. a good business name
  6. copied from a big brand
  7. “Stuff and More Stuff”
  8. people recognise you
  9. True
  10. a good logo idea
  11. a good business name
  12. it is someone else’s
  13. “Paper Petals Cards”
  14. False
  15. “Bright Bookmarks”
  16. “Zzkkq Bites”
  17. False
  18. “Zzkkq Bites”
  19. “The Losers’ Stall”
  20. “Bright Bookmarks”
  21. a blurry photo
  22. a poor logo idea
  23. False
  24. twenty colours
  25. “Green Thumb Saplings”
  26. “Shop”
  27. True
  28. False
  29. “Stuff and More Stuff”
  30. “The Losers’ Stall”
  31. True
  32. too many small details
  33. False
  34. True
  35. a poor logo idea
  36. “Sunny Sips”
  37. how people know you
  38. False
  39. a simple lemon shape
  40. a poor logo idea

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