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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 508 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) tiny unreadable text (b) clear at a small size (c) easy to draw by hand (d) two or three colours
  2. 2.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  3. 3.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Things” (d) “Stuff and More Stuff”
  4. 4.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a poor logo idea? (a) a blurry photo (b) a simple lemon shape (c) two or three colours (d) clear at a small size
  6. 6.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  7. 7.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) two or three colours (d) too many small details
  8. 8.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Things” (d) “Maths Buddies”
  9. 9.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  10. 10.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Shop”
  11. 11.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  12. 12.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Shop” (d) “Paper Petals Cards”
  13. 13.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  14. 14.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  15. 15.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  16. 16.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Bright Bookmarks”
  18. 18.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) tiny unreadable text (d) clear at a small size
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  21. 21.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  22. 22.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Chai Corner”
  24. 24.Which of these is a good logo idea? (a) two or three colours (b) tiny unreadable text (c) too many small details (d) a blurry photo
  25. 25.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  26. 26.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Things”
  27. 27.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  28. 28.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  29. 29.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  30. 30.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Chai Corner” (d) “Qxzrt Plvv”
  31. 31.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  32. 32.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  33. 33.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  34. 34.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  36. 36.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  37. 37.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) copied from a big brand (d) your own drawing
  38. 38.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  39. 39.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  40. 40.True or false: “Maths Buddies” is a good business name. (a) True (b) False

Answer key

  1. tiny unreadable text
  2. a poor logo idea
  3. “Sunny Sips”
  4. a good business name
  5. a blurry photo
  6. how people know you
  7. too many small details
  8. “Things”
  9. people recognise you
  10. “Shop”
  11. False
  12. “Paper Petals Cards”
  13. False
  14. it is someone else’s
  15. “Qxzrt Plvv”
  16. False
  17. “Qxzrt Plvv”
  18. clear at a small size
  19. a good business name
  20. “The Losers’ Stall”
  21. a poor business name
  22. a poor business name
  23. “Zzkkq Bites”
  24. two or three colours
  25. “Stuff and More Stuff”
  26. “Bright Bookmarks”
  27. a poor logo idea
  28. a good logo idea
  29. True
  30. “Chai Corner”
  31. a poor logo idea
  32. short and easy to say
  33. a poor business name
  34. a good logo idea
  35. True
  36. False
  37. copied from a big brand
  38. a poor business name
  39. a good logo idea
  40. True

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