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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 525 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  2. 2.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  3. 3.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  4. 4.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  5. 5.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  6. 6.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  7. 7.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  8. 8.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  9. 9.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  10. 10.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  11. 11.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) copied from a big brand (d) a simple lemon shape
  12. 12.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Sunny Sips”
  13. 13.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  14. 14.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  15. 15.Which of these is a good business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  16. 16.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  17. 17.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  18. 18.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  19. 19.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  20. 20.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  21. 21.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  22. 22.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  23. 23.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  24. 24.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  25. 25.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  26. 26.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Sunny Sips” (d) “Paper Petals Cards”
  28. 28.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  29. 29.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  30. 30.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “Shop” is a poor business name. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  33. 33.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Paper Petals Cards”
  34. 34.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Stuff and More Stuff”
  36. 36.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  37. 37.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  38. 38.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  39. 39.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  40. 40.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) your own drawing (d) a blurry photo

Answer key

  1. a poor business name
  2. a good business name
  3. True
  4. a good business name
  5. False
  6. a good logo idea
  7. a good business name
  8. “The Losers’ Stall”
  9. a poor logo idea
  10. “Things”
  11. copied from a big brand
  12. “Stuff and More Stuff”
  13. False
  14. True
  15. “Paper Petals Cards”
  16. False
  17. “Paper Petals Cards”
  18. “Chai Corner”
  19. False
  20. “The Losers’ Stall”
  21. “Zzkkq Bites”
  22. a poor logo idea
  23. a good business name
  24. False
  25. False
  26. True
  27. “Shop”
  28. short and easy to say
  29. a good logo idea
  30. a poor logo idea
  31. True
  32. “Green Thumb Saplings”
  33. “Qxzrt Plvv”
  34. False
  35. “Stuff and More Stuff”
  36. a good business name
  37. “Sunny Sips”
  38. True
  39. a poor business name
  40. a blurry photo

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