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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 530 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  2. 2.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Things”
  3. 3.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) too many small details (d) two or three colours
  4. 4.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  5. 5.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  6. 6.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  7. 7.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  8. 8.🏷️ What is a brand? (a) how people know you (b) your cash box (c) your stall table (d) a type of loan
  9. 9.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  10. 10.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  11. 11.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  12. 12.Which of these is a good logo idea? (a) twenty colours (b) your own drawing (c) a blurry photo (d) copied from a big brand
  13. 13.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) easy to draw by hand (d) twenty colours
  14. 14.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  15. 15.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  16. 16.True or false: “Shop” is a poor business name. (a) False (b) True
  17. 17.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Things”
  19. 19.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  20. 20.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  21. 21.True or false: “Things” is a good business name. (a) True (b) False
  22. 22.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  23. 23.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Zzkkq Bites” (d) “Things”
  24. 24.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Maths Buddies”
  25. 25.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  26. 26.🔍 Which is the odd one out? (a) “Things” (b) “Chai Corner” (c) “Shop” (d) “Stuff and More Stuff”
  27. 27.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  28. 28.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  29. 29.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  30. 30.Which of these is a good business name? (a) “Shop” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  31. 31.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  32. 32.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Chai Corner”
  34. 34.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  36. 36.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  37. 37.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Things” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  38. 38.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  39. 39.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  40. 40.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False

Answer key

  1. “The Losers’ Stall”
  2. “Paper Petals Cards”
  3. two or three colours
  4. a good business name
  5. a good business name
  6. a good logo idea
  7. “Bright Bookmarks”
  8. how people know you
  9. a poor business name
  10. False
  11. True
  12. your own drawing
  13. easy to draw by hand
  14. people recognise you
  15. short and easy to say
  16. True
  17. True
  18. “Paper Petals Cards”
  19. a poor business name
  20. a poor business name
  21. False
  22. False
  23. “Green Thumb Saplings”
  24. “The Losers’ Stall”
  25. a poor logo idea
  26. “Chai Corner”
  27. a good logo idea
  28. a good business name
  29. False
  30. “Sunny Sips”
  31. it is someone else’s
  32. False
  33. “Things”
  34. a poor logo idea
  35. True
  36. a good logo idea
  37. “Bright Bookmarks”
  38. False
  39. a poor business name
  40. True

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