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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 537 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  2. 2.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  3. 3.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  4. 4.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  5. 5.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Sunny Sips” (d) “Paper Petals Cards”
  6. 6.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  7. 7.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Things”
  8. 8.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  9. 9.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  10. 10.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Shop” (d) “Stuff and More Stuff”
  11. 11.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  12. 12.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  13. 13.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  14. 14.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  15. 15.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  16. 16.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  17. 17.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Maths Buddies”
  18. 18.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  20. 20.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Chai Corner”
  21. 21.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  22. 22.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) a blurry photo (d) a simple lemon shape
  23. 23.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  24. 24.True or false: “Chai Corner” is a good business name. (a) False (b) True
  25. 25.Which of these is a poor logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) clear at a small size (d) easy to draw by hand
  26. 26.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  27. 27.✍️ A good business name is… (a) rude (b) very long (c) impossible to spell (d) short and easy to say
  28. 28.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  29. 29.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Things”
  30. 30.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  31. 31.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Shop”
  33. 33.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  34. 34.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  35. 35.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  36. 36.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) a blurry photo (d) easy to draw by hand
  37. 37.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  39. 39.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) two or three colours (d) your own drawing
  40. 40.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True

Answer key

  1. True
  2. it is someone else’s
  3. True
  4. True
  5. “Qxzrt Plvv”
  6. a good business name
  7. “Things”
  8. False
  9. a poor business name
  10. “Green Thumb Saplings”
  11. a good business name
  12. a good logo idea
  13. False
  14. a poor logo idea
  15. a good business name
  16. “Maths Buddies”
  17. “The Losers’ Stall”
  18. False
  19. a good business name
  20. “Stuff and More Stuff”
  21. False
  22. a blurry photo
  23. “The Losers’ Stall”
  24. True
  25. tiny unreadable text
  26. “Maths Buddies”
  27. short and easy to say
  28. “Zzkkq Bites”
  29. “Things”
  30. how people know you
  31. True
  32. “Sunny Sips”
  33. a good logo idea
  34. a good logo idea
  35. people recognise you
  36. easy to draw by hand
  37. a poor logo idea
  38. a good business name
  39. copied from a big brand
  40. False

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