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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 549 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  2. 2.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  3. 3.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  4. 4.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  5. 5.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) twenty colours (d) a simple lemon shape
  6. 6.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  8. 8.Which of these is a good logo idea? (a) copied from a big brand (b) two or three colours (c) twenty colours (d) a blurry photo
  9. 9.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  10. 10.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  11. 11.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  12. 12.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  13. 13.Which of these is a poor logo idea? (a) clear at a small size (b) tiny unreadable text (c) a simple lemon shape (d) your own drawing
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  15. 15.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  16. 16.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  17. 17.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Things” (d) “The Losers’ Stall”
  19. 19.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) your own drawing (d) copied from a big brand
  20. 20.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  21. 21.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  22. 22.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  23. 23.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  24. 24.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  25. 25.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Paper Petals Cards”
  26. 26.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  27. 27.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Things” (d) “Bright Bookmarks”
  28. 28.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  29. 29.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  30. 30.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  31. 31.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  32. 32.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  33. 33.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  34. 34.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  35. 35.True or false: “Things” is a poor business name. (a) True (b) False
  36. 36.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  37. 37.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  38. 38.Which of these is a good logo idea? (a) easy to draw by hand (b) tiny unreadable text (c) copied from a big brand (d) too many small details
  39. 39.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Shop” (d) “Sunny Sips”
  40. 40.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) your own drawing (d) twenty colours

Answer key

  1. False
  2. a poor business name
  3. it is someone else’s
  4. short and easy to say
  5. a simple lemon shape
  6. a good business name
  7. False
  8. two or three colours
  9. a poor business name
  10. a poor logo idea
  11. a poor logo idea
  12. “Green Thumb Saplings”
  13. tiny unreadable text
  14. a good logo idea
  15. a poor business name
  16. “Sunny Sips”
  17. False
  18. “Bright Bookmarks”
  19. copied from a big brand
  20. a poor business name
  21. people recognise you
  22. False
  23. a good logo idea
  24. a poor business name
  25. “Zzkkq Bites”
  26. how people know you
  27. “Bright Bookmarks”
  28. a good logo idea
  29. a good business name
  30. True
  31. a good business name
  32. True
  33. True
  34. False
  35. True
  36. True
  37. “Things”
  38. easy to draw by hand
  39. “Shop”
  40. your own drawing

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