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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 55 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  2. 2.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  3. 3.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) your own drawing (d) twenty colours
  4. 4.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  5. 5.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Bright Bookmarks”
  6. 6.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  7. 7.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  8. 8.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  9. 9.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  10. 10.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  11. 11.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) a simple lemon shape (d) two or three colours
  12. 12.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  13. 13.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  14. 14.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) clear at a small size (d) copied from a big brand
  15. 15.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Things” (c) “Bright Bookmarks” (d) “Sunny Sips”
  16. 16.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  17. 17.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Shop”
  18. 18.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  19. 19.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  20. 20.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  21. 21.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  22. 22.Which of these is a good business name? (a) “Sunny Sips” (b) “Shop” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  23. 23.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  24. 24.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  25. 25.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  26. 26.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  27. 27.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  28. 28.Which of these is a poor logo idea? (a) two or three colours (b) a blurry photo (c) a simple lemon shape (d) your own drawing
  29. 29.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  30. 30.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  31. 31.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  32. 32.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  33. 33.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  34. 34.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  35. 35.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  36. 36.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  37. 37.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) a simple lemon shape (d) twenty colours
  38. 38.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Shop” (d) “Paper Petals Cards”
  39. 39.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  40. 40.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False

Answer key

  1. “Zzkkq Bites”
  2. it is someone else’s
  3. your own drawing
  4. short and easy to say
  5. “Qxzrt Plvv”
  6. a poor logo idea
  7. False
  8. how people know you
  9. a good logo idea
  10. a good logo idea
  11. copied from a big brand
  12. a good logo idea
  13. “Bright Bookmarks”
  14. clear at a small size
  15. “Things”
  16. True
  17. “Shop”
  18. True
  19. True
  20. False
  21. “The Losers’ Stall”
  22. “Sunny Sips”
  23. True
  24. False
  25. a good business name
  26. a poor business name
  27. a poor business name
  28. a blurry photo
  29. True
  30. False
  31. False
  32. True
  33. a poor business name
  34. people recognise you
  35. a good business name
  36. False
  37. a simple lemon shape
  38. “Shop”
  39. “Sunny Sips”
  40. False

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