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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 554 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) your own drawing (d) too many small details
  2. 2.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  3. 3.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  4. 4.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Chai Corner”
  6. 6.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  7. 7.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Green Thumb Saplings” (d) “Things”
  8. 8.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  9. 9.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  10. 10.🏷️ What is a brand? (a) how people know you (b) your stall table (c) your cash box (d) a type of loan
  11. 11.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  12. 12.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  14. 14.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  15. 15.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Sunny Sips” (d) “Maths Buddies”
  16. 16.✍️ A good business name is… (a) impossible to spell (b) very long (c) rude (d) short and easy to say
  17. 17.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  18. 18.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Things”
  19. 19.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a simple lemon shape (d) copied from a big brand
  20. 20.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  21. 21.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) copied from a big brand (d) your own drawing
  22. 22.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  23. 23.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  24. 24.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  25. 25.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good logo idea? (a) two or three colours (b) too many small details (c) twenty colours (d) tiny unreadable text
  28. 28.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  29. 29.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Things” (d) “Paper Petals Cards”
  30. 30.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  31. 31.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  32. 32.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Shop”
  34. 34.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  35. 35.True or false: “Chai Corner” is a good business name. (a) True (b) False
  36. 36.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Qxzrt Plvv”
  37. 37.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Bright Bookmarks”
  38. 38.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  39. 39.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  40. 40.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True

Answer key

  1. too many small details
  2. people recognise you
  3. a good business name
  4. a poor business name
  5. “Chai Corner”
  6. False
  7. “Green Thumb Saplings”
  8. False
  9. “The Losers’ Stall”
  10. how people know you
  11. a good business name
  12. a poor logo idea
  13. True
  14. a poor business name
  15. “The Losers’ Stall”
  16. short and easy to say
  17. a good logo idea
  18. “Things”
  19. copied from a big brand
  20. True
  21. your own drawing
  22. True
  23. a poor logo idea
  24. True
  25. False
  26. a poor business name
  27. two or three colours
  28. True
  29. “Paper Petals Cards”
  30. it is someone else’s
  31. a poor logo idea
  32. False
  33. “Shop”
  34. “Bright Bookmarks”
  35. True
  36. “Qxzrt Plvv”
  37. “Zzkkq Bites”
  38. a good business name
  39. True
  40. False

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