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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 568 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  2. 2.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Sunny Sips”
  3. 3.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  4. 4.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) copied from a big brand (d) easy to draw by hand
  5. 5.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  6. 6.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Chai Corner” (d) “Green Thumb Saplings”
  7. 7.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  8. 8.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  9. 9.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) your own drawing (d) tiny unreadable text
  10. 10.✍️ A good business name is… (a) rude (b) very long (c) short and easy to say (d) impossible to spell
  11. 11.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Shop”
  12. 12.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  13. 13.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  14. 14.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  15. 15.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) two or three colours (d) tiny unreadable text
  16. 16.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  17. 17.Which of these is a good logo idea? (a) clear at a small size (b) copied from a big brand (c) too many small details (d) twenty colours
  18. 18.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  19. 19.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  20. 20.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “The Losers’ Stall”
  21. 21.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  22. 22.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  23. 23.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  24. 24.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) clear at a small size (d) copied from a big brand
  25. 25.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Chai Corner”
  26. 26.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  27. 27.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  28. 28.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  29. 29.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Paper Petals Cards”
  31. 31.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  32. 32.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  33. 33.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  34. 34.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  35. 35.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  36. 36.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Things” (d) “Sunny Sips”
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  38. 38.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  39. 39.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  40. 40.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Shop” (d) “Things”

Answer key

  1. True
  2. “Zzkkq Bites”
  3. True
  4. easy to draw by hand
  5. True
  6. “Qxzrt Plvv”
  7. it is someone else’s
  8. a good logo idea
  9. your own drawing
  10. short and easy to say
  11. “Paper Petals Cards”
  12. a poor business name
  13. a good logo idea
  14. False
  15. tiny unreadable text
  16. “Bright Bookmarks”
  17. clear at a small size
  18. “The Losers’ Stall”
  19. a good business name
  20. “The Losers’ Stall”
  21. True
  22. True
  23. a poor business name
  24. copied from a big brand
  25. “Zzkkq Bites”
  26. a poor logo idea
  27. people recognise you
  28. a good business name
  29. True
  30. “Stuff and More Stuff”
  31. a poor logo idea
  32. a poor business name
  33. a poor logo idea
  34. a good logo idea
  35. True
  36. “Things”
  37. “Things”
  38. “Qxzrt Plvv”
  39. False
  40. “Chai Corner”

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