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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 577 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  2. 2.Which of these is a poor business name? (a) “Things” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  3. 3.🔍 Which is the odd one out? (a) “Shop” (b) “Bright Bookmarks” (c) “Things” (d) “The Losers’ Stall”
  4. 4.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Things” (d) “Stuff and More Stuff”
  5. 5.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  6. 6.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Shop” (d) “Maths Buddies”
  7. 7.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  8. 8.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Things” (d) “Zzkkq Bites”
  9. 9.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) to confuse buyers (d) people recognise you
  10. 10.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Chai Corner”
  11. 11.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  12. 12.Which of these is a poor business name? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  13. 13.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  14. 14.Which of these is a poor logo idea? (a) tiny unreadable text (b) two or three colours (c) a simple lemon shape (d) easy to draw by hand
  15. 15.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your cash box (d) your stall table
  16. 16.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  17. 17.True or false: “Chai Corner” is a good business name. (a) False (b) True
  18. 18.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Shop” (d) “Things”
  19. 19.Which of these is a poor business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Bright Bookmarks”
  20. 20.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  21. 21.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Paper Petals Cards”
  22. 22.Which of these is a poor logo idea? (a) a blurry photo (b) a simple lemon shape (c) clear at a small size (d) easy to draw by hand
  23. 23.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  24. 24.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  25. 25.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  26. 26.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  27. 27.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Shop”
  28. 28.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  29. 29.Which of these is a poor logo idea? (a) twenty colours (b) easy to draw by hand (c) clear at a small size (d) two or three colours
  30. 30.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  31. 31.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  32. 32.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) a simple lemon shape (d) too many small details
  33. 33.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  34. 34.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  35. 35.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “The Losers’ Stall”
  36. 36.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Things” (c) “Sunny Sips” (d) “Chai Corner”
  37. 37.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Things”
  40. 40.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”

Answer key

  1. a good logo idea
  2. “Things”
  3. “Bright Bookmarks”
  4. “Paper Petals Cards”
  5. a good business name
  6. “Shop”
  7. a poor business name
  8. “Chai Corner”
  9. people recognise you
  10. “The Losers’ Stall”
  11. it is someone else’s
  12. “The Losers’ Stall”
  13. False
  14. tiny unreadable text
  15. how people know you
  16. False
  17. True
  18. “Green Thumb Saplings”
  19. “Stuff and More Stuff”
  20. a good logo idea
  21. “Qxzrt Plvv”
  22. a blurry photo
  23. a good business name
  24. False
  25. “Sunny Sips”
  26. True
  27. “Shop”
  28. a poor logo idea
  29. twenty colours
  30. True
  31. a good business name
  32. a simple lemon shape
  33. a poor business name
  34. True
  35. “Sunny Sips”
  36. “Things”
  37. False
  38. a poor business name
  39. “Bright Bookmarks”
  40. “Stuff and More Stuff”

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