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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 586 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  2. 2.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Chai Corner”
  3. 3.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  4. 4.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  5. 5.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  6. 6.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  7. 7.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  8. 8.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Shop” (d) “Stuff and More Stuff”
  9. 9.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  10. 10.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  11. 11.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Things”
  13. 13.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  14. 14.Which of these is a good business name? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Shop”
  15. 15.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Paper Petals Cards”
  16. 16.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  17. 17.True or false: “Things” is a poor business name. (a) False (b) True
  18. 18.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  19. 19.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  20. 20.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  21. 21.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  22. 22.Which of these is a poor logo idea? (a) easy to draw by hand (b) twenty colours (c) clear at a small size (d) two or three colours
  23. 23.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  24. 24.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  26. 26.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  27. 27.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  28. 28.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  29. 29.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  30. 30.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Things”
  32. 32.True or false: “Shop” is a good business name. (a) True (b) False
  33. 33.Which of these is a good logo idea? (a) twenty colours (b) easy to draw by hand (c) too many small details (d) tiny unreadable text
  34. 34.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Shop” (d) “Paper Petals Cards”
  35. 35.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  36. 36.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  37. 37.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  38. 38.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Shop”
  39. 39.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “The Losers’ Stall”

Answer key

  1. “Zzkkq Bites”
  2. “Stuff and More Stuff”
  3. it is someone else’s
  4. False
  5. a good business name
  6. a good logo idea
  7. a good logo idea
  8. “Chai Corner”
  9. “Bright Bookmarks”
  10. a poor logo idea
  11. True
  12. “Paper Petals Cards”
  13. a poor logo idea
  14. “Maths Buddies”
  15. “Qxzrt Plvv”
  16. “Bright Bookmarks”
  17. True
  18. False
  19. True
  20. a good logo idea
  21. True
  22. twenty colours
  23. True
  24. a good logo idea
  25. False
  26. False
  27. a poor business name
  28. people recognise you
  29. “Green Thumb Saplings”
  30. False
  31. “Things”
  32. False
  33. easy to draw by hand
  34. “Paper Petals Cards”
  35. False
  36. True
  37. a good business name
  38. “Sunny Sips”
  39. False
  40. “The Losers’ Stall”

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