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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 604 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) your own drawing (d) easy to draw by hand
  3. 3.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) twenty colours (d) your own drawing
  4. 4.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  5. 5.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  6. 6.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) how people know you (d) your stall table
  7. 7.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Chai Corner” (d) “The Losers’ Stall”
  9. 9.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  10. 10.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  11. 11.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  12. 12.True or false: “Shop” is a good business name. (a) True (b) False
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) a simple lemon shape (d) a blurry photo
  14. 14.Which of these is a poor business name? (a) “Shop” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  15. 15.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) tiny unreadable text (d) easy to draw by hand
  16. 16.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) too many small details (d) clear at a small size
  17. 17.Which of these is a poor business name? (a) “Things” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Sunny Sips”
  18. 18.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  19. 19.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  20. 20.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Things”
  22. 22.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  24. 24.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  25. 25.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  27. 27.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  28. 28.Which of these is a good logo idea? (a) tiny unreadable text (b) too many small details (c) a blurry photo (d) a simple lemon shape
  29. 29.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  30. 30.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  31. 31.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  32. 32.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  33. 33.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  35. 35.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Paper Petals Cards”
  36. 36.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  38. 38.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  39. 39.True or false: “Things” is a poor business name. (a) False (b) True
  40. 40.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) twenty colours (d) two or three colours

Answer key

  1. a poor logo idea
  2. copied from a big brand
  3. your own drawing
  4. a poor business name
  5. True
  6. how people know you
  7. False
  8. “Chai Corner”
  9. True
  10. people recognise you
  11. “Stuff and More Stuff”
  12. False
  13. a blurry photo
  14. “Shop”
  15. easy to draw by hand
  16. too many small details
  17. “Things”
  18. it is someone else’s
  19. “Paper Petals Cards”
  20. False
  21. “Things”
  22. False
  23. a good business name
  24. “Qxzrt Plvv”
  25. False
  26. a good logo idea
  27. a good logo idea
  28. a simple lemon shape
  29. a good logo idea
  30. False
  31. False
  32. short and easy to say
  33. True
  34. a poor logo idea
  35. “The Losers’ Stall”
  36. True
  37. a poor logo idea
  38. a poor business name
  39. True
  40. two or three colours

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