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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 608 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  2. 2.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  3. 3.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  4. 4.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  5. 5.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  6. 6.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  7. 7.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Shop” (d) “Chai Corner”
  8. 8.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) too many small details (d) clear at a small size
  9. 9.Which of these is a good logo idea? (a) too many small details (b) two or three colours (c) tiny unreadable text (d) twenty colours
  10. 10.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  11. 11.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  12. 12.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Maths Buddies”
  13. 13.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Maths Buddies” (d) “The Losers’ Stall”
  14. 14.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  16. 16.Which of these is a poor business name? (a) “Things” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Bright Bookmarks”
  17. 17.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  18. 18.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Maths Buddies”
  19. 19.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) tiny unreadable text (d) two or three colours
  20. 20.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Things” (d) “Maths Buddies”
  21. 21.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  22. 22.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  23. 23.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  24. 24.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  25. 25.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  26. 26.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) clear at a small size (d) too many small details
  27. 27.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Chai Corner”
  28. 28.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  29. 29.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  30. 30.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  31. 31.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  32. 32.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  33. 33.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  35. 35.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Things”
  36. 36.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  37. 37.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  38. 38.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Green Thumb Saplings”
  39. 39.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  40. 40.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free

Answer key

  1. a poor logo idea
  2. “Sunny Sips”
  3. True
  4. False
  5. a poor business name
  6. False
  7. “Shop”
  8. too many small details
  9. two or three colours
  10. “Maths Buddies”
  11. short and easy to say
  12. “Zzkkq Bites”
  13. “The Losers’ Stall”
  14. True
  15. a poor logo idea
  16. “Things”
  17. a poor logo idea
  18. “Qxzrt Plvv”
  19. tiny unreadable text
  20. “Maths Buddies”
  21. “Green Thumb Saplings”
  22. people recognise you
  23. False
  24. “Qxzrt Plvv”
  25. a poor business name
  26. clear at a small size
  27. “Chai Corner”
  28. True
  29. False
  30. a good logo idea
  31. a good business name
  32. False
  33. True
  34. a good logo idea
  35. “Things”
  36. “The Losers’ Stall”
  37. a good business name
  38. “Zzkkq Bites”
  39. False
  40. it is someone else’s

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