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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 614 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  2. 2.True or false: “Things” is a poor business name. (a) True (b) False
  3. 3.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) a simple lemon shape (d) copied from a big brand
  4. 4.Which of these is a poor business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  5. 5.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  6. 6.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) tiny unreadable text (d) clear at a small size
  7. 7.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  8. 8.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  9. 9.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Things” (d) “Stuff and More Stuff”
  10. 10.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  11. 11.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  12. 12.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) your own drawing (d) twenty colours
  13. 13.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  14. 14.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  15. 15.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  16. 16.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  17. 17.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  18. 18.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) a blurry photo (d) a simple lemon shape
  19. 19.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  20. 20.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  21. 21.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) twenty colours (d) your own drawing
  22. 22.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Paper Petals Cards” (d) “Chai Corner”
  23. 23.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  24. 24.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  25. 25.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  26. 26.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Maths Buddies” (d) “Shop”
  27. 27.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  28. 28.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  29. 29.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  30. 30.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  31. 31.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  32. 32.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  33. 33.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  34. 34.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  35. 35.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  36. 36.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) tiny unreadable text (d) two or three colours
  37. 37.Which of these is a poor logo idea? (a) two or three colours (b) too many small details (c) clear at a small size (d) easy to draw by hand
  38. 38.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  39. 39.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  40. 40.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True

Answer key

  1. False
  2. True
  3. copied from a big brand
  4. “The Losers’ Stall”
  5. a good business name
  6. clear at a small size
  7. a good business name
  8. a good logo idea
  9. “Bright Bookmarks”
  10. how people know you
  11. “The Losers’ Stall”
  12. your own drawing
  13. False
  14. False
  15. “Green Thumb Saplings”
  16. “Sunny Sips”
  17. True
  18. a simple lemon shape
  19. False
  20. False
  21. twenty colours
  22. “Shop”
  23. a good business name
  24. a poor logo idea
  25. “Things”
  26. “Maths Buddies”
  27. a poor business name
  28. False
  29. it is someone else’s
  30. “Maths Buddies”
  31. a good logo idea
  32. False
  33. short and easy to say
  34. “Paper Petals Cards”
  35. True
  36. two or three colours
  37. too many small details
  38. False
  39. True
  40. True

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