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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 616 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a good business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Things” (d) “The Losers’ Stall”
  3. 3.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  4. 4.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  5. 5.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  6. 6.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  7. 7.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  8. 8.Which of these is a good business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Shop” (d) “Qxzrt Plvv”
  9. 9.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  10. 10.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  11. 11.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) too many small details (d) a simple lemon shape
  12. 12.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) a simple lemon shape (d) too many small details
  13. 13.🏷️ What is a brand? (a) how people know you (b) your cash box (c) a type of loan (d) your stall table
  14. 14.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  15. 15.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a simple lemon shape (d) copied from a big brand
  16. 16.True or false: “Shop” is a poor business name. (a) True (b) False
  17. 17.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  18. 18.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) copied from a big brand (d) two or three colours
  19. 19.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  20. 20.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  21. 21.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Shop”
  23. 23.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  24. 24.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) your own drawing (d) too many small details
  25. 25.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  26. 26.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  27. 27.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  28. 28.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) too many small details (d) easy to draw by hand
  29. 29.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  30. 30.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  31. 31.Which of these is a poor business name? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Sunny Sips”
  32. 32.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Shop”
  33. 33.True or false: “Shop” is a good business name. (a) False (b) True
  34. 34.True or false: “too many small details” is a good logo idea. (a) True (b) False
  35. 35.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  36. 36.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  37. 37.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  38. 38.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  39. 39.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  40. 40.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True

Answer key

  1. a good logo idea
  2. “Chai Corner”
  3. a good business name
  4. short and easy to say
  5. a poor business name
  6. “The Losers’ Stall”
  7. a poor logo idea
  8. “Sunny Sips”
  9. a good business name
  10. True
  11. too many small details
  12. a simple lemon shape
  13. how people know you
  14. people recognise you
  15. copied from a big brand
  16. True
  17. True
  18. two or three colours
  19. True
  20. False
  21. True
  22. “Chai Corner”
  23. “Stuff and More Stuff”
  24. your own drawing
  25. a poor business name
  26. a good business name
  27. True
  28. easy to draw by hand
  29. “Bright Bookmarks”
  30. a poor business name
  31. “Stuff and More Stuff”
  32. “Shop”
  33. False
  34. False
  35. False
  36. a good business name
  37. True
  38. True
  39. a good logo idea
  40. False

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