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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 620 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  2. 2.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  3. 3.Which of these is a poor logo idea? (a) two or three colours (b) your own drawing (c) twenty colours (d) a simple lemon shape
  4. 4.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  5. 5.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  6. 6.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  7. 7.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) copied from a big brand
  8. 8.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  9. 9.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  11. 11.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “Maths Buddies” (d) “Paper Petals Cards”
  12. 12.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) people recognise you (d) it costs more
  13. 13.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  14. 14.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  15. 15.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  16. 16.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) logos are free (d) it is someone else’s
  17. 17.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  18. 18.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  20. 20.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) a simple lemon shape (d) too many small details
  21. 21.Which of these is a good business name? (a) “Sunny Sips” (b) “Things” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  22. 22.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  23. 23.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) two or three colours (d) tiny unreadable text
  24. 24.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Things”
  25. 25.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  26. 26.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  27. 27.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Things” (d) “Bright Bookmarks”
  28. 28.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  29. 29.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  30. 30.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  31. 31.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  32. 32.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  33. 33.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  34. 34.Which of these is a good logo idea? (a) a blurry photo (b) two or three colours (c) tiny unreadable text (d) copied from a big brand
  35. 35.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  36. 36.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) a simple lemon shape (d) twenty colours
  37. 37.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  38. 38.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  39. 39.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  40. 40.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name

Answer key

  1. a good logo idea
  2. a poor logo idea
  3. twenty colours
  4. a good logo idea
  5. True
  6. True
  7. copied from a big brand
  8. “Paper Petals Cards”
  9. False
  10. a good logo idea
  11. “Shop”
  12. people recognise you
  13. False
  14. a poor logo idea
  15. how people know you
  16. it is someone else’s
  17. False
  18. False
  19. a good business name
  20. too many small details
  21. “Sunny Sips”
  22. True
  23. tiny unreadable text
  24. “Things”
  25. True
  26. True
  27. “Bright Bookmarks”
  28. False
  29. a good business name
  30. a poor logo idea
  31. “Zzkkq Bites”
  32. “Stuff and More Stuff”
  33. short and easy to say
  34. two or three colours
  35. a poor logo idea
  36. a simple lemon shape
  37. True
  38. True
  39. False
  40. a poor business name

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