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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 633 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  2. 2.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Chai Corner” (d) “Paper Petals Cards”
  3. 3.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  4. 4.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “Sunny Sips”
  5. 5.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  6. 6.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  7. 7.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) a blurry photo (d) clear at a small size
  8. 8.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) two or three colours (d) a simple lemon shape
  9. 9.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  10. 10.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  11. 11.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  12. 12.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) a simple lemon shape
  13. 13.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  14. 14.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Sunny Sips” (d) “Maths Buddies”
  15. 15.Which of these is a good business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Things”
  16. 16.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s
  17. 17.True or false: “Things” is a poor business name. (a) False (b) True
  18. 18.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  19. 19.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  20. 20.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  22. 22.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  24. 24.🔍 Which is the odd one out? (a) “Shop” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Chai Corner”
  25. 25.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  26. 26.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  27. 27.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  28. 28.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  29. 29.✍️ A good business name is… (a) very long (b) rude (c) short and easy to say (d) impossible to spell
  30. 30.Which of these is a poor logo idea? (a) clear at a small size (b) too many small details (c) easy to draw by hand (d) your own drawing
  31. 31.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Things”
  32. 32.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  34. 34.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  35. 35.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Things” (d) “Stuff and More Stuff”
  36. 36.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  37. 37.True or false: “too many small details” is a good logo idea. (a) True (b) False
  38. 38.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  39. 39.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  40. 40.True or false: “Maths Buddies” is a poor business name. (a) True (b) False

Answer key

  1. True
  2. “Qxzrt Plvv”
  3. a good logo idea
  4. “Zzkkq Bites”
  5. True
  6. a good business name
  7. clear at a small size
  8. tiny unreadable text
  9. people recognise you
  10. a good logo idea
  11. “Maths Buddies”
  12. a simple lemon shape
  13. how people know you
  14. “Things”
  15. “Chai Corner”
  16. it is someone else’s
  17. True
  18. a good business name
  19. False
  20. False
  21. “Paper Petals Cards”
  22. False
  23. “Sunny Sips”
  24. “Shop”
  25. a good business name
  26. True
  27. a poor business name
  28. True
  29. short and easy to say
  30. too many small details
  31. “Things”
  32. True
  33. “Stuff and More Stuff”
  34. a good logo idea
  35. “Maths Buddies”
  36. a poor logo idea
  37. False
  38. a poor business name
  39. a poor business name
  40. False

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