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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 647 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  2. 2.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  3. 3.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  4. 4.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Shop” (d) “Paper Petals Cards”
  5. 5.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  6. 6.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  7. 7.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Sunny Sips”
  8. 8.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Maths Buddies”
  9. 9.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  10. 10.True or false: “Shop” is a poor business name. (a) False (b) True
  11. 11.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  12. 12.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  13. 13.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  14. 14.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  15. 15.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  16. 16.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  17. 17.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Things” (d) “Shop”
  19. 19.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  20. 20.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Sunny Sips” (d) “Zzkkq Bites”
  21. 21.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) two or three colours (d) easy to draw by hand
  22. 22.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  23. 23.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  24. 24.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  25. 25.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  26. 26.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  28. 28.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  29. 29.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  30. 30.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Maths Buddies” (d) “The Losers’ Stall”
  31. 31.Which of these is a poor business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Chai Corner”
  32. 32.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  33. 33.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) your own drawing (d) tiny unreadable text
  35. 35.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) your own drawing (d) copied from a big brand
  36. 36.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Shop”
  37. 37.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “Chai Corner” (d) “Paper Petals Cards”
  38. 38.True or false: “Shop” is a good business name. (a) True (b) False
  39. 39.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  40. 40.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True

Answer key

  1. False
  2. a good business name
  3. True
  4. “Paper Petals Cards”
  5. a poor logo idea
  6. “Chai Corner”
  7. “The Losers’ Stall”
  8. “Maths Buddies”
  9. “Bright Bookmarks”
  10. True
  11. short and easy to say
  12. “Sunny Sips”
  13. it is someone else’s
  14. people recognise you
  15. True
  16. False
  17. False
  18. “Green Thumb Saplings”
  19. a good logo idea
  20. “Zzkkq Bites”
  21. too many small details
  22. a poor business name
  23. a good logo idea
  24. a good logo idea
  25. a good business name
  26. True
  27. “Things”
  28. True
  29. how people know you
  30. “The Losers’ Stall”
  31. “Qxzrt Plvv”
  32. a good business name
  33. a poor business name
  34. tiny unreadable text
  35. your own drawing
  36. “Shop”
  37. “Shop”
  38. False
  39. False
  40. False

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