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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 655 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  2. 2.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  3. 3.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Things” (c) “Sunny Sips” (d) “The Losers’ Stall”
  4. 4.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  5. 5.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Shop”
  6. 6.True or false: “Things” is a good business name. (a) False (b) True
  7. 7.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) too many small details (d) your own drawing
  8. 8.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  10. 10.Which of these is a poor business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  11. 11.Which of these is a poor logo idea? (a) too many small details (b) your own drawing (c) two or three colours (d) a simple lemon shape
  12. 12.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  14. 14.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  15. 15.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  16. 16.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Chai Corner”
  17. 17.🔍 Which is the odd one out? (a) “Shop” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  18. 18.Which of these is a poor business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  19. 19.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  20. 20.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  21. 21.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  22. 22.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  23. 23.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) a blurry photo (d) tiny unreadable text
  24. 24.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  25. 25.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  26. 26.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  27. 27.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  28. 28.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) a simple lemon shape (d) clear at a small size
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  30. 30.True or false: “Maths Buddies” is a poor business name. (a) True (b) False
  31. 31.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  32. 32.Which of these is a poor business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Chai Corner”
  33. 33.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  34. 34.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  35. 35.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) how people know you (d) your cash box
  36. 36.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  37. 37.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) two or three colours (d) tiny unreadable text
  38. 38.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  39. 39.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Chai Corner”
  40. 40.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False

Answer key

  1. a good business name
  2. True
  3. “Sunny Sips”
  4. a good business name
  5. “Shop”
  6. False
  7. your own drawing
  8. a poor business name
  9. True
  10. “Shop”
  11. too many small details
  12. a poor logo idea
  13. True
  14. False
  15. a good logo idea
  16. “Stuff and More Stuff”
  17. “Bright Bookmarks”
  18. “Zzkkq Bites”
  19. a poor logo idea
  20. “Chai Corner”
  21. “Green Thumb Saplings”
  22. “Sunny Sips”
  23. a simple lemon shape
  24. it is someone else’s
  25. people recognise you
  26. False
  27. True
  28. tiny unreadable text
  29. a poor business name
  30. False
  31. True
  32. “Qxzrt Plvv”
  33. False
  34. a good logo idea
  35. how people know you
  36. “Paper Petals Cards”
  37. two or three colours
  38. True
  39. “Qxzrt Plvv”
  40. False

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