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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 672 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  2. 2.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  3. 3.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  4. 4.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  5. 5.Which of these is a poor business name? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Sunny Sips”
  6. 6.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  7. 7.Which of these is a good logo idea? (a) twenty colours (b) two or three colours (c) a blurry photo (d) tiny unreadable text
  8. 8.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  9. 9.True or false: “Things” is a good business name. (a) False (b) True
  10. 10.True or false: “Shop” is a good business name. (a) True (b) False
  11. 11.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  12. 12.True or false: “Shop” is a poor business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  14. 14.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Things” (d) “Sunny Sips”
  15. 15.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  16. 16.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  17. 17.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  18. 18.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  19. 19.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) your own drawing (d) copied from a big brand
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Things” (c) “The Losers’ Stall” (d) “Sunny Sips”
  21. 21.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  22. 22.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Maths Buddies” (d) “Bright Bookmarks”
  23. 23.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  24. 24.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  25. 25.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  26. 26.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  27. 27.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Sunny Sips” (d) “Shop”
  28. 28.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) people recognise you (d) it costs more
  29. 29.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Chai Corner”
  31. 31.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) two or three colours (d) tiny unreadable text
  32. 32.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  33. 33.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  34. 34.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  35. 35.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  36. 36.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  37. 37.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Shop”
  38. 38.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  39. 39.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Shop”
  40. 40.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True

Answer key

  1. a good business name
  2. True
  3. “Paper Petals Cards”
  4. it is someone else’s
  5. “Qxzrt Plvv”
  6. True
  7. two or three colours
  8. “Zzkkq Bites”
  9. False
  10. False
  11. False
  12. True
  13. “Chai Corner”
  14. “Things”
  15. a poor business name
  16. a good logo idea
  17. a poor logo idea
  18. short and easy to say
  19. your own drawing
  20. “Sunny Sips”
  21. False
  22. “The Losers’ Stall”
  23. how people know you
  24. a good business name
  25. “Paper Petals Cards”
  26. True
  27. “Shop”
  28. people recognise you
  29. a good logo idea
  30. “Stuff and More Stuff”
  31. tiny unreadable text
  32. a poor business name
  33. True
  34. a poor business name
  35. a good logo idea
  36. a poor business name
  37. “Bright Bookmarks”
  38. True
  39. “Green Thumb Saplings”
  40. True

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