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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 674 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  2. 2.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  3. 3.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  4. 4.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  5. 5.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  6. 6.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) a simple lemon shape (d) too many small details
  7. 7.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  8. 8.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  9. 9.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  10. 10.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  11. 11.Which of these is a good logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) a blurry photo (d) too many small details
  12. 12.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  13. 13.Which of these is a poor business name? (a) “Maths Buddies” (b) “Shop” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  14. 14.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Shop” (d) “Stuff and More Stuff”
  15. 15.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  16. 16.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  17. 17.Which of these is a good logo idea? (a) your own drawing (b) tiny unreadable text (c) twenty colours (d) copied from a big brand
  18. 18.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  19. 19.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Chai Corner” (d) “Shop”
  21. 21.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Things” (c) “Chai Corner” (d) “Sunny Sips”
  22. 22.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  23. 23.True or false: “Shop” is a good business name. (a) False (b) True
  24. 24.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  25. 25.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  26. 26.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  27. 27.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  28. 28.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  29. 29.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Shop”
  30. 30.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  31. 31.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  32. 32.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) too many small details (d) clear at a small size
  33. 33.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  34. 34.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  35. 35.Which of these is a good logo idea? (a) easy to draw by hand (b) twenty colours (c) copied from a big brand (d) a blurry photo
  36. 36.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  37. 37.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  38. 38.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  39. 39.Which of these is a poor logo idea? (a) your own drawing (b) twenty colours (c) easy to draw by hand (d) a simple lemon shape
  40. 40.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s

Answer key

  1. people recognise you
  2. False
  3. False
  4. a poor business name
  5. False
  6. too many small details
  7. a poor logo idea
  8. a poor logo idea
  9. a poor business name
  10. True
  11. a simple lemon shape
  12. a poor business name
  13. “Shop”
  14. “Sunny Sips”
  15. “The Losers’ Stall”
  16. “Maths Buddies”
  17. your own drawing
  18. short and easy to say
  19. True
  20. “Shop”
  21. “Things”
  22. a good business name
  23. False
  24. how people know you
  25. a poor business name
  26. False
  27. False
  28. True
  29. “Paper Petals Cards”
  30. “Qxzrt Plvv”
  31. a good business name
  32. clear at a small size
  33. “Paper Petals Cards”
  34. a poor logo idea
  35. easy to draw by hand
  36. True
  37. False
  38. “Stuff and More Stuff”
  39. twenty colours
  40. it is someone else’s

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