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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 682 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  2. 2.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Shop”
  3. 3.True or false: “Things” is a good business name. (a) True (b) False
  4. 4.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  5. 5.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  6. 6.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  7. 7.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) to confuse buyers (d) people recognise you
  8. 8.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) two or three colours (d) twenty colours
  9. 9.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Things” (d) “Paper Petals Cards”
  10. 10.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  11. 11.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  12. 12.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  13. 13.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Things”
  14. 14.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  15. 15.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  16. 16.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Shop” (c) “Bright Bookmarks” (d) “Maths Buddies”
  18. 18.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Things” (d) “Sunny Sips”
  19. 19.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  20. 20.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  21. 21.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  22. 22.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) a blurry photo (d) a simple lemon shape
  23. 23.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  25. 25.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Maths Buddies”
  26. 26.Which of these is a poor logo idea? (a) a simple lemon shape (b) too many small details (c) clear at a small size (d) easy to draw by hand
  27. 27.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  28. 28.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  29. 29.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Things” (d) “Bright Bookmarks”
  33. 33.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  34. 34.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  35. 35.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  36. 36.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  37. 37.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  38. 38.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Shop”
  39. 39.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  40. 40.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name

Answer key

  1. how people know you
  2. “Paper Petals Cards”
  3. False
  4. a good business name
  5. a good business name
  6. short and easy to say
  7. people recognise you
  8. two or three colours
  9. “Paper Petals Cards”
  10. “Stuff and More Stuff”
  11. a good business name
  12. False
  13. “Things”
  14. False
  15. a poor business name
  16. False
  17. “Shop”
  18. “Sunny Sips”
  19. “Sunny Sips”
  20. True
  21. False
  22. a simple lemon shape
  23. False
  24. a poor business name
  25. “The Losers’ Stall”
  26. too many small details
  27. False
  28. a poor logo idea
  29. a good logo idea
  30. a poor logo idea
  31. True
  32. “Bright Bookmarks”
  33. False
  34. it is someone else’s
  35. a good logo idea
  36. a good business name
  37. True
  38. “Maths Buddies”
  39. “Qxzrt Plvv”
  40. a good business name

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