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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 684 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) short and easy to say (b) very long (c) impossible to spell (d) rude
  2. 2.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  3. 3.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  4. 4.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  5. 5.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  6. 6.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Things” (d) “Bright Bookmarks”
  7. 7.🎨 Why not copy a famous logo? (a) it is too easy (b) it is someone else’s (c) logos are free (d) copying is smart
  8. 8.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Shop” (d) “Chai Corner”
  9. 9.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  10. 10.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Qxzrt Plvv” (d) “Chai Corner”
  11. 11.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) clear at a small size (d) too many small details
  12. 12.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  14. 14.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  15. 15.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Chai Corner”
  16. 16.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  18. 18.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Maths Buddies”
  19. 19.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Things”
  20. 20.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  21. 21.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  22. 22.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  23. 23.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  24. 24.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  25. 25.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  27. 27.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  28. 28.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  29. 29.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  30. 30.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  31. 31.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) copied from a big brand (d) two or three colours
  32. 32.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) a simple lemon shape (d) twenty colours
  33. 33.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  34. 34.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Stuff and More Stuff”
  35. 35.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  36. 36.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) your own drawing (d) a simple lemon shape
  37. 37.🔍 Which is the odd one out? (a) “Things” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  38. 38.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  39. 39.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) a blurry photo (d) clear at a small size
  40. 40.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Sunny Sips”

Answer key

  1. short and easy to say
  2. True
  3. a good business name
  4. False
  5. False
  6. “Bright Bookmarks”
  7. it is someone else’s
  8. “Chai Corner”
  9. False
  10. “Chai Corner”
  11. too many small details
  12. a poor logo idea
  13. a good business name
  14. “Qxzrt Plvv”
  15. “Stuff and More Stuff”
  16. True
  17. a poor business name
  18. “Qxzrt Plvv”
  19. “Maths Buddies”
  20. a poor business name
  21. False
  22. False
  23. a poor logo idea
  24. False
  25. a good logo idea
  26. True
  27. False
  28. people recognise you
  29. False
  30. how people know you
  31. two or three colours
  32. a simple lemon shape
  33. a good logo idea
  34. “Stuff and More Stuff”
  35. False
  36. copied from a big brand
  37. “Bright Bookmarks”
  38. True
  39. a blurry photo
  40. “Sunny Sips”

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