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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 694 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  2. 2.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  3. 3.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  4. 4.🔁 Why use the same colours on posters and the stall? (a) no reason (b) it costs more (c) people recognise you (d) to confuse buyers
  5. 5.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  6. 6.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  7. 7.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Chai Corner”
  8. 8.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Shop” (d) “Sunny Sips”
  9. 9.True or false: “Things” is a good business name. (a) False (b) True
  10. 10.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) a simple lemon shape (d) copied from a big brand
  11. 11.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  12. 12.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  13. 13.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  14. 14.Which of these is a poor logo idea? (a) easy to draw by hand (b) too many small details (c) two or three colours (d) a simple lemon shape
  15. 15.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Things” (d) “Paper Petals Cards”
  16. 16.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False
  17. 17.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  18. 18.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) clear at a small size (d) tiny unreadable text
  19. 19.✍️ A good business name is… (a) short and easy to say (b) rude (c) very long (d) impossible to spell
  20. 20.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  21. 21.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  22. 22.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  24. 24.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  25. 25.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  26. 26.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  27. 27.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  28. 28.True or false: “Shop” is a good business name. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Shop” (d) “Green Thumb Saplings”
  31. 31.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  32. 32.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  33. 33.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  35. 35.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  36. 36.Which of these is a good logo idea? (a) copied from a big brand (b) two or three colours (c) a blurry photo (d) too many small details
  37. 37.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  38. 38.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Sunny Sips” (d) “Shop”
  39. 39.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Things”

Answer key

  1. a poor business name
  2. a good logo idea
  3. “The Losers’ Stall”
  4. people recognise you
  5. False
  6. a poor logo idea
  7. “Qxzrt Plvv”
  8. “Sunny Sips”
  9. False
  10. copied from a big brand
  11. how people know you
  12. False
  13. True
  14. too many small details
  15. “Things”
  16. True
  17. a good logo idea
  18. clear at a small size
  19. short and easy to say
  20. “Stuff and More Stuff”
  21. it is someone else’s
  22. a poor logo idea
  23. a good business name
  24. “Qxzrt Plvv”
  25. a good business name
  26. a poor business name
  27. a good logo idea
  28. False
  29. a poor business name
  30. “Shop”
  31. a good logo idea
  32. False
  33. False
  34. a good business name
  35. False
  36. two or three colours
  37. a good business name
  38. “Sunny Sips”
  39. True
  40. “Things”

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