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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 706 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) clear at a small size (b) twenty colours (c) easy to draw by hand (d) your own drawing
  2. 2.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  3. 3.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  4. 4.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  5. 5.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) a simple lemon shape (d) too many small details
  6. 6.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) logos are free (d) copying is smart
  7. 7.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) easy to draw by hand (d) tiny unreadable text
  8. 8.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  9. 9.✍️ A good business name is… (a) very long (b) impossible to spell (c) rude (d) short and easy to say
  10. 10.Which of these is a poor logo idea? (a) tiny unreadable text (b) clear at a small size (c) two or three colours (d) your own drawing
  11. 11.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Zzkkq Bites”
  12. 12.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  14. 14.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  15. 15.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Things” (d) “Paper Petals Cards”
  16. 16.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  17. 17.Which of these is a good logo idea? (a) a blurry photo (b) a simple lemon shape (c) tiny unreadable text (d) copied from a big brand
  18. 18.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  19. 19.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  20. 20.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  21. 21.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  22. 22.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  23. 23.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  24. 24.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Shop”
  25. 25.True or false: “Things” is a good business name. (a) False (b) True
  26. 26.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  27. 27.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  28. 28.True or false: “Chai Corner” is a good business name. (a) False (b) True
  29. 29.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  30. 30.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Things” (d) “Shop”
  31. 31.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  32. 32.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  33. 33.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  34. 34.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  35. 35.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) two or three colours (d) twenty colours
  36. 36.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  37. 37.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  38. 38.Which of these is a good logo idea? (a) twenty colours (b) your own drawing (c) tiny unreadable text (d) copied from a big brand
  39. 39.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  40. 40.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True

Answer key

  1. twenty colours
  2. a poor logo idea
  3. False
  4. True
  5. too many small details
  6. it is someone else’s
  7. easy to draw by hand
  8. how people know you
  9. short and easy to say
  10. tiny unreadable text
  11. “Zzkkq Bites”
  12. True
  13. “Paper Petals Cards”
  14. True
  15. “Things”
  16. “Zzkkq Bites”
  17. a simple lemon shape
  18. a poor business name
  19. False
  20. a poor business name
  21. people recognise you
  22. “Maths Buddies”
  23. False
  24. “Maths Buddies”
  25. False
  26. False
  27. a good business name
  28. True
  29. True
  30. “Paper Petals Cards”
  31. a good business name
  32. “The Losers’ Stall”
  33. a poor logo idea
  34. a good logo idea
  35. two or three colours
  36. True
  37. a poor business name
  38. your own drawing
  39. a good business name
  40. False

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