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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 72 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Shop” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  2. 2.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) it is too easy (d) copying is smart
  3. 3.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  4. 4.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  5. 5.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  6. 6.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  7. 7.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  8. 8.✍️ A good business name is… (a) short and easy to say (b) very long (c) rude (d) impossible to spell
  9. 9.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  10. 10.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  11. 11.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  13. 13.Which of these is a good logo idea? (a) copied from a big brand (b) clear at a small size (c) twenty colours (d) tiny unreadable text
  14. 14.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  15. 15.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  16. 16.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
  17. 17.🏷️ What is a brand? (a) how people know you (b) your cash box (c) your stall table (d) a type of loan
  18. 18.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  19. 19.True or false: “too many small details” is a good logo idea. (a) True (b) False
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  21. 21.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  22. 22.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Shop” (c) “Maths Buddies” (d) “Paper Petals Cards”
  23. 23.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  25. 25.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Things”
  26. 26.Which of these is a poor logo idea? (a) a blurry photo (b) clear at a small size (c) your own drawing (d) easy to draw by hand
  27. 27.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  28. 28.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  29. 29.Which of these is a poor business name? (a) “Sunny Sips” (b) “Green Thumb Saplings” (c) “Shop” (d) “Maths Buddies”
  30. 30.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  31. 31.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  33. 33.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) a blurry photo (d) tiny unreadable text
  34. 34.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  35. 35.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  37. 37.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  39. 39.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  40. 40.True or false: “your own drawing” is a good logo idea. (a) False (b) True

Answer key

  1. “Sunny Sips”
  2. it is someone else’s
  3. “Maths Buddies”
  4. True
  5. a good logo idea
  6. “Maths Buddies”
  7. True
  8. short and easy to say
  9. a good business name
  10. “Qxzrt Plvv”
  11. True
  12. a poor logo idea
  13. clear at a small size
  14. a good logo idea
  15. True
  16. people recognise you
  17. how people know you
  18. a poor business name
  19. False
  20. “Bright Bookmarks”
  21. a good logo idea
  22. “Shop”
  23. True
  24. a poor business name
  25. “Green Thumb Saplings”
  26. a blurry photo
  27. False
  28. False
  29. “Shop”
  30. a poor business name
  31. False
  32. “Chai Corner”
  33. easy to draw by hand
  34. a good business name
  35. a poor business name
  36. “Bright Bookmarks”
  37. False
  38. a poor business name
  39. a good business name
  40. True

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