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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 728 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  2. 2.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  3. 3.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Things”
  4. 4.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Things” (d) “Sunny Sips”
  5. 5.Which of these is a poor logo idea? (a) your own drawing (b) two or three colours (c) copied from a big brand (d) a simple lemon shape
  6. 6.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  7. 7.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  9. 9.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  10. 10.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  11. 11.True or false: “too many small details” is a good logo idea. (a) True (b) False
  12. 12.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  13. 13.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  14. 14.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  15. 15.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  16. 16.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  17. 17.True or false: “Shop” is a good business name. (a) False (b) True
  18. 18.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  19. 19.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  20. 20.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  21. 21.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  22. 22.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  23. 23.Which of these is a poor logo idea? (a) your own drawing (b) tiny unreadable text (c) clear at a small size (d) a simple lemon shape
  24. 24.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  25. 25.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good logo idea? (a) your own drawing (b) too many small details (c) twenty colours (d) tiny unreadable text
  28. 28.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  29. 29.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  30. 30.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Things” (d) “Sunny Sips”
  31. 31.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  32. 32.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  33. 33.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Chai Corner” (d) “The Losers’ Stall”
  34. 34.Which of these is a poor business name? (a) “Chai Corner” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  35. 35.Which of these is a good business name? (a) “Shop” (b) “Qxzrt Plvv” (c) “Things” (d) “Green Thumb Saplings”
  36. 36.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  38. 38.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  39. 39.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  40. 40.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False

Answer key

  1. True
  2. False
  3. “Bright Bookmarks”
  4. “Sunny Sips”
  5. copied from a big brand
  6. a poor logo idea
  7. a poor logo idea
  8. a poor business name
  9. it is someone else’s
  10. a good business name
  11. False
  12. True
  13. False
  14. “The Losers’ Stall”
  15. a poor logo idea
  16. False
  17. False
  18. a good business name
  19. True
  20. a poor business name
  21. True
  22. people recognise you
  23. tiny unreadable text
  24. a good business name
  25. False
  26. a poor business name
  27. your own drawing
  28. False
  29. a good business name
  30. “Things”
  31. a good business name
  32. a good logo idea
  33. “Chai Corner”
  34. “The Losers’ Stall”
  35. “Green Thumb Saplings”
  36. True
  37. a good logo idea
  38. a poor business name
  39. a good logo idea
  40. False

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