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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 731 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) clear at a small size (d) copied from a big brand
  2. 2.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  3. 3.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  4. 4.🏷️ What is a brand? (a) your stall table (b) your cash box (c) a type of loan (d) how people know you
  5. 5.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Things” (d) “The Losers’ Stall”
  6. 6.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  7. 7.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  8. 8.🎨 Why not copy a famous logo? (a) copying is smart (b) it is someone else’s (c) it is too easy (d) logos are free
  9. 9.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) a simple lemon shape (d) your own drawing
  10. 10.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  11. 11.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Shop” (d) “Paper Petals Cards”
  12. 12.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  13. 13.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  14. 14.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  15. 15.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  16. 16.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  17. 17.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Maths Buddies” (c) “Chai Corner” (d) “Bright Bookmarks”
  18. 18.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  19. 19.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  20. 20.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  22. 22.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  23. 23.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Zzkkq Bites”
  24. 24.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  25. 25.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) easy to draw by hand (d) too many small details
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  28. 28.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  29. 29.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) a blurry photo (d) two or three colours
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  31. 31.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  32. 32.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  33. 33.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  35. 35.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  36. 36.Which of these is a good business name? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Things”
  37. 37.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  38. 38.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  39. 39.Which of these is a poor logo idea? (a) clear at a small size (b) twenty colours (c) a simple lemon shape (d) your own drawing
  40. 40.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name

Answer key

  1. clear at a small size
  2. True
  3. a good logo idea
  4. how people know you
  5. “Bright Bookmarks”
  6. “Stuff and More Stuff”
  7. a poor business name
  8. it is someone else’s
  9. copied from a big brand
  10. True
  11. “Paper Petals Cards”
  12. True
  13. False
  14. people recognise you
  15. a poor logo idea
  16. False
  17. “Zzkkq Bites”
  18. a good business name
  19. a good logo idea
  20. False
  21. “Qxzrt Plvv”
  22. a poor business name
  23. “Zzkkq Bites”
  24. True
  25. too many small details
  26. a good logo idea
  27. “The Losers’ Stall”
  28. False
  29. a blurry photo
  30. True
  31. short and easy to say
  32. True
  33. False
  34. a good business name
  35. True
  36. “Sunny Sips”
  37. False
  38. True
  39. twenty colours
  40. a good business name

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