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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 751 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  2. 2.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) too many small details (d) your own drawing
  3. 3.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  4. 4.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  5. 5.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Things”
  6. 6.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Things”
  7. 7.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  8. 8.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  9. 9.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) twenty colours (d) a blurry photo
  10. 10.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) twenty colours (d) clear at a small size
  11. 11.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Maths Buddies”
  12. 12.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  13. 13.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  14. 14.True or false: “too many small details” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  16. 16.Which of these is a good logo idea? (a) too many small details (b) a blurry photo (c) twenty colours (d) two or three colours
  17. 17.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  18. 18.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  19. 19.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  20. 20.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Sunny Sips” (d) “Zzkkq Bites”
  21. 21.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  22. 22.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  23. 23.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Shop”
  24. 24.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Chai Corner”
  25. 25.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) clear at a small size (d) your own drawing
  26. 26.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Things”
  27. 27.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Chai Corner”
  28. 28.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Shop” (d) “Maths Buddies”
  29. 29.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  31. 31.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  32. 32.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  33. 33.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  34. 34.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  35. 35.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Maths Buddies”
  36. 36.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  37. 37.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  38. 38.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  39. 39.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Chai Corner”
  40. 40.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Chai Corner”

Answer key

  1. False
  2. your own drawing
  3. True
  4. True
  5. “Bright Bookmarks”
  6. “Things”
  7. “Green Thumb Saplings”
  8. “Stuff and More Stuff”
  9. easy to draw by hand
  10. twenty colours
  11. “Zzkkq Bites”
  12. a poor logo idea
  13. False
  14. False
  15. a poor logo idea
  16. two or three colours
  17. a poor business name
  18. a good business name
  19. “Qxzrt Plvv”
  20. “Sunny Sips”
  21. a good logo idea
  22. a good logo idea
  23. “Shop”
  24. “The Losers’ Stall”
  25. copied from a big brand
  26. “Maths Buddies”
  27. “Things”
  28. “Maths Buddies”
  29. True
  30. a poor logo idea
  31. False
  32. a poor business name
  33. people recognise you
  34. a good logo idea
  35. “The Losers’ Stall”
  36. True
  37. False
  38. it is someone else’s
  39. “Stuff and More Stuff”
  40. “Chai Corner”

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