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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 754 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  2. 2.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  3. 3.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  4. 4.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  5. 5.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  6. 6.Which of these is a good business name? (a) “Shop” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  7. 7.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  8. 8.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  9. 9.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  10. 10.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  11. 11.True or false: “Shop” is a good business name. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  15. 15.True or false: “Chai Corner” is a good business name. (a) True (b) False
  16. 16.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  17. 17.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  18. 18.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) it is someone else’s (d) logos are free
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) tiny unreadable text (d) two or three colours
  21. 21.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  22. 22.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) it costs more (d) no reason
  23. 23.Which of these is a good logo idea? (a) twenty colours (b) easy to draw by hand (c) copied from a big brand (d) too many small details
  24. 24.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  25. 25.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Things”
  26. 26.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) how people know you (d) your cash box
  27. 27.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Maths Buddies”
  28. 28.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  29. 29.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  30. 30.Which of these is a good logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) too many small details (d) twenty colours
  31. 31.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) your own drawing (d) copied from a big brand
  32. 32.Which of these is a poor logo idea? (a) your own drawing (b) two or three colours (c) a simple lemon shape (d) copied from a big brand
  33. 33.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  34. 34.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  35. 35.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  36. 36.Which of these is a good logo idea? (a) two or three colours (b) too many small details (c) copied from a big brand (d) tiny unreadable text
  37. 37.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  38. 38.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  39. 39.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  40. 40.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False

Answer key

  1. a poor logo idea
  2. a good business name
  3. False
  4. short and easy to say
  5. a good business name
  6. “Maths Buddies”
  7. False
  8. “Stuff and More Stuff”
  9. a poor business name
  10. a good business name
  11. False
  12. “Sunny Sips”
  13. a good business name
  14. False
  15. True
  16. False
  17. True
  18. it is someone else’s
  19. a poor business name
  20. tiny unreadable text
  21. True
  22. people recognise you
  23. easy to draw by hand
  24. a good logo idea
  25. “Chai Corner”
  26. how people know you
  27. “Qxzrt Plvv”
  28. True
  29. True
  30. a simple lemon shape
  31. your own drawing
  32. copied from a big brand
  33. True
  34. “The Losers’ Stall”
  35. a poor logo idea
  36. two or three colours
  37. a good logo idea
  38. False
  39. a good logo idea
  40. True

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