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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 769 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) too many small details (d) easy to draw by hand
  2. 2.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) your own drawing (d) twenty colours
  3. 3.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  4. 4.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  5. 5.✍️ A good business name is… (a) very long (b) short and easy to say (c) rude (d) impossible to spell
  6. 6.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  7. 7.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Paper Petals Cards”
  8. 8.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  9. 9.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  10. 10.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  11. 11.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  12. 12.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  13. 13.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  14. 14.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  15. 15.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  17. 17.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  18. 18.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Stuff and More Stuff”
  19. 19.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  20. 20.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  21. 21.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “Shop” (d) “Bright Bookmarks”
  22. 22.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  23. 23.True or false: “Shop” is a good business name. (a) True (b) False
  24. 24.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  25. 25.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  26. 26.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  27. 27.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is someone else’s (d) it is too easy
  28. 28.Which of these is a poor business name? (a) “Things” (b) “Chai Corner” (c) “Maths Buddies” (d) “Paper Petals Cards”
  29. 29.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  30. 30.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Things” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  31. 31.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  32. 32.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) two or three colours (d) a blurry photo
  33. 33.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  34. 34.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  35. 35.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  36. 36.Which of these is a poor logo idea? (a) two or three colours (b) your own drawing (c) clear at a small size (d) tiny unreadable text
  37. 37.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  38. 38.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Shop” (d) “Maths Buddies”
  39. 39.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  40. 40.True or false: “Chai Corner” is a poor business name. (a) False (b) True

Answer key

  1. too many small details
  2. twenty colours
  3. a good business name
  4. False
  5. short and easy to say
  6. False
  7. “The Losers’ Stall”
  8. False
  9. a good business name
  10. a good business name
  11. True
  12. a good logo idea
  13. “Paper Petals Cards”
  14. a poor business name
  15. a good business name
  16. “Zzkkq Bites”
  17. a good logo idea
  18. “Green Thumb Saplings”
  19. “The Losers’ Stall”
  20. a poor logo idea
  21. “Bright Bookmarks”
  22. True
  23. False
  24. “Green Thumb Saplings”
  25. “Stuff and More Stuff”
  26. True
  27. it is someone else’s
  28. “Things”
  29. a poor business name
  30. “Things”
  31. how people know you
  32. a blurry photo
  33. a poor business name
  34. “Qxzrt Plvv”
  35. True
  36. tiny unreadable text
  37. a poor logo idea
  38. “Maths Buddies”
  39. True
  40. False

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