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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 77 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  2. 2.Which of these is a good logo idea? (a) copied from a big brand (b) a blurry photo (c) a simple lemon shape (d) tiny unreadable text
  3. 3.True or false: “too many small details” is a good logo idea. (a) True (b) False
  4. 4.🎨 Why not copy a famous logo? (a) it is someone else’s (b) copying is smart (c) logos are free (d) it is too easy
  5. 5.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  6. 6.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  7. 7.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  8. 8.Which of these is a poor business name? (a) “Things” (b) “Sunny Sips” (c) “Chai Corner” (d) “Maths Buddies”
  9. 9.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  10. 10.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Things” (d) “Paper Petals Cards”
  11. 11.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  12. 12.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  13. 13.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  14. 14.Which of these is a good logo idea? (a) too many small details (b) clear at a small size (c) tiny unreadable text (d) a blurry photo
  15. 15.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Zzkkq Bites” (d) “Sunny Sips”
  16. 16.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  17. 17.True or false: “Things” is a good business name. (a) False (b) True
  18. 18.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  19. 19.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Shop” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  20. 20.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  21. 21.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  22. 22.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) easy to draw by hand (d) too many small details
  23. 23.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  24. 24.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  25. 25.Which of these is a poor business name? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “The Losers’ Stall”
  26. 26.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  28. 28.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  29. 29.Which of these is a good business name? (a) “Shop” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Things”
  30. 30.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  31. 31.Which of these is a poor logo idea? (a) easy to draw by hand (b) your own drawing (c) a blurry photo (d) clear at a small size
  32. 32.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Maths Buddies”
  33. 33.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  34. 34.Which of these is a poor logo idea? (a) copied from a big brand (b) two or three colours (c) a simple lemon shape (d) your own drawing
  35. 35.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Sunny Sips”
  36. 36.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  37. 37.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  38. 38.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  39. 39.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Things” (d) “Shop”
  40. 40.True or false: “a simple lemon shape” is a good logo idea. (a) True (b) False

Answer key

  1. a good logo idea
  2. a simple lemon shape
  3. False
  4. it is someone else’s
  5. people recognise you
  6. “Qxzrt Plvv”
  7. True
  8. “Things”
  9. a good business name
  10. “Things”
  11. a poor logo idea
  12. True
  13. a good business name
  14. clear at a small size
  15. “Zzkkq Bites”
  16. a good business name
  17. False
  18. a poor business name
  19. “Shop”
  20. a poor business name
  21. “Paper Petals Cards”
  22. easy to draw by hand
  23. True
  24. a poor business name
  25. “The Losers’ Stall”
  26. True
  27. “Green Thumb Saplings”
  28. False
  29. “Sunny Sips”
  30. a good business name
  31. a blurry photo
  32. “The Losers’ Stall”
  33. “Qxzrt Plvv”
  34. copied from a big brand
  35. “Stuff and More Stuff”
  36. False
  37. True
  38. True
  39. “Green Thumb Saplings”
  40. True

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