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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 777 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  2. 2.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  3. 3.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  4. 4.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  5. 5.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  6. 6.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  7. 7.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  8. 8.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  9. 9.Which of these is a good business name? (a) “Things” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  10. 10.True or false: “Shop” is a poor business name. (a) True (b) False
  11. 11.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  12. 12.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) too many small details (d) two or three colours
  13. 13.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  14. 14.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  15. 15.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  16. 16.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Sunny Sips” (d) “The Losers’ Stall”
  17. 17.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Green Thumb Saplings” (d) “Things”
  18. 18.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Shop” (d) “Qxzrt Plvv”
  19. 19.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Things” (b) “Chai Corner” (c) “Shop” (d) “Qxzrt Plvv”
  21. 21.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Chai Corner”
  22. 22.✍️ A good business name is… (a) short and easy to say (b) rude (c) impossible to spell (d) very long
  23. 23.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  24. 24.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  25. 25.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) easy to draw by hand (d) copied from a big brand
  26. 26.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  27. 27.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  28. 28.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  29. 29.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  31. 31.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  32. 32.Which of these is a good logo idea? (a) twenty colours (b) too many small details (c) a blurry photo (d) a simple lemon shape
  33. 33.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  34. 34.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  35. 35.Which of these is a good business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  36. 36.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  37. 37.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  38. 38.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  39. 39.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  40. 40.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea

Answer key

  1. a good logo idea
  2. a good business name
  3. a good business name
  4. “Zzkkq Bites”
  5. True
  6. “Paper Petals Cards”
  7. True
  8. True
  9. “Sunny Sips”
  10. True
  11. a good business name
  12. two or three colours
  13. a poor business name
  14. False
  15. False
  16. “The Losers’ Stall”
  17. “Things”
  18. “Bright Bookmarks”
  19. False
  20. “Chai Corner”
  21. “Stuff and More Stuff”
  22. short and easy to say
  23. False
  24. a poor business name
  25. copied from a big brand
  26. True
  27. False
  28. True
  29. people recognise you
  30. True
  31. a poor logo idea
  32. a simple lemon shape
  33. a poor business name
  34. True
  35. “Green Thumb Saplings”
  36. True
  37. False
  38. False
  39. a good business name
  40. a good logo idea

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