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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 784 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  2. 2.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  3. 3.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  4. 4.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  5. 5.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  6. 6.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  7. 7.Which of these is a poor logo idea? (a) copied from a big brand (b) a simple lemon shape (c) your own drawing (d) clear at a small size
  8. 8.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  9. 9.Which of these is a good business name? (a) “Sunny Sips” (b) “Shop” (c) “Zzkkq Bites” (d) “Things”
  10. 10.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  11. 11.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  12. 12.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  13. 13.Which of these is a good logo idea? (a) twenty colours (b) clear at a small size (c) copied from a big brand (d) tiny unreadable text
  14. 14.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) too many small details (d) copied from a big brand
  15. 15.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  16. 16.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  17. 17.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  18. 18.Which of these is a poor logo idea? (a) a simple lemon shape (b) a blurry photo (c) two or three colours (d) easy to draw by hand
  19. 19.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  20. 20.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Bright Bookmarks” (d) “Sunny Sips”
  21. 21.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  22. 22.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Chai Corner” (d) “The Losers’ Stall”
  23. 23.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  24. 24.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) people recognise you (d) to confuse buyers
  25. 25.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  26. 26.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  27. 27.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  28. 28.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  29. 29.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) two or three colours (d) twenty colours
  30. 30.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  31. 31.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  32. 32.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Shop”
  33. 33.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  34. 34.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “The Losers’ Stall” (d) “Chai Corner”
  35. 35.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  36. 36.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  37. 37.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  38. 38.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  39. 39.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  40. 40.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s

Answer key

  1. True
  2. a poor business name
  3. True
  4. a poor business name
  5. False
  6. False
  7. copied from a big brand
  8. True
  9. “Sunny Sips”
  10. a poor logo idea
  11. a good business name
  12. False
  13. clear at a small size
  14. easy to draw by hand
  15. a good business name
  16. a good logo idea
  17. “Green Thumb Saplings”
  18. a blurry photo
  19. a good logo idea
  20. “Qxzrt Plvv”
  21. False
  22. “Chai Corner”
  23. how people know you
  24. people recognise you
  25. a poor logo idea
  26. a poor logo idea
  27. a good logo idea
  28. short and easy to say
  29. twenty colours
  30. “Maths Buddies”
  31. False
  32. “Chai Corner”
  33. False
  34. “The Losers’ Stall”
  35. “Paper Petals Cards”
  36. False
  37. a poor business name
  38. a poor business name
  39. False
  40. it is someone else’s

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