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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 787 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  2. 2.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  3. 3.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) tiny unreadable text (d) your own drawing
  4. 4.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  5. 5.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  6. 6.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) easy to draw by hand (d) tiny unreadable text
  7. 7.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  8. 8.True or false: “Things” is a good business name. (a) True (b) False
  9. 9.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  10. 10.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  11. 11.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) too many small details (d) a blurry photo
  12. 12.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  13. 13.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Things”
  14. 14.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Sunny Sips” (d) “The Losers’ Stall”
  16. 16.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  17. 17.True or false: “too many small details” is a good logo idea. (a) True (b) False
  18. 18.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Zzkkq Bites” (d) “Maths Buddies”
  19. 19.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  20. 20.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  21. 21.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  22. 22.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  23. 23.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) copied from a big brand (d) two or three colours
  24. 24.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  25. 25.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  26. 26.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  27. 27.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  28. 28.Which of these is a poor logo idea? (a) a simple lemon shape (b) copied from a big brand (c) clear at a small size (d) two or three colours
  29. 29.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  30. 30.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  31. 31.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  32. 32.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Things” (d) “Stuff and More Stuff”
  33. 33.Which of these is a poor business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Bright Bookmarks”
  34. 34.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  35. 35.True or false: “Chai Corner” is a good business name. (a) False (b) True
  36. 36.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  38. 38.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  39. 39.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) how people know you (d) your stall table
  40. 40.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False

Answer key

  1. True
  2. False
  3. tiny unreadable text
  4. “Green Thumb Saplings”
  5. True
  6. easy to draw by hand
  7. a poor business name
  8. False
  9. True
  10. False
  11. your own drawing
  12. a good business name
  13. “Things”
  14. False
  15. “The Losers’ Stall”
  16. a good logo idea
  17. False
  18. “Maths Buddies”
  19. a poor business name
  20. a good business name
  21. “Bright Bookmarks”
  22. short and easy to say
  23. two or three colours
  24. False
  25. a poor business name
  26. False
  27. people recognise you
  28. copied from a big brand
  29. a good business name
  30. True
  31. a poor business name
  32. “Paper Petals Cards”
  33. “The Losers’ Stall”
  34. a poor logo idea
  35. True
  36. a good business name
  37. a good logo idea
  38. False
  39. how people know you
  40. True

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