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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 794 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  2. 2.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  3. 3.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Shop” (d) “Bright Bookmarks”
  4. 4.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  5. 5.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  6. 6.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  7. 7.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  8. 8.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Bright Bookmarks” (d) “Green Thumb Saplings”
  9. 9.True or false: “Zzkkq Bites” is a poor business name. (a) True (b) False
  10. 10.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  11. 11.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Things” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  12. 12.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  13. 13.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) no reason (d) it costs more
  14. 14.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  15. 15.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) too many small details (d) tiny unreadable text
  16. 16.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  17. 17.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) two or three colours (d) copied from a big brand
  18. 18.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  19. 19.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  20. 20.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  21. 21.Which of these is a good business name? (a) “Chai Corner” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Shop”
  22. 22.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  23. 23.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  24. 24.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) twenty colours (d) two or three colours
  25. 25.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  26. 26.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) tiny unreadable text (d) clear at a small size
  27. 27.✍️ A good business name is… (a) rude (b) very long (c) impossible to spell (d) short and easy to say
  28. 28.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  29. 29.Which of these is a good business name? (a) “Things” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  30. 30.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s
  31. 31.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) too many small details (d) your own drawing
  32. 32.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Zzkkq Bites”
  33. 33.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Things”
  34. 34.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  35. 35.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Shop”
  36. 36.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  37. 37.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  38. 38.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  39. 39.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  40. 40.True or false: “Chai Corner” is a poor business name. (a) True (b) False

Answer key

  1. a poor business name
  2. a good logo idea
  3. “Shop”
  4. how people know you
  5. a good business name
  6. “Qxzrt Plvv”
  7. False
  8. “Things”
  9. True
  10. a good business name
  11. “Bright Bookmarks”
  12. a poor logo idea
  13. people recognise you
  14. a good business name
  15. easy to draw by hand
  16. a good logo idea
  17. copied from a big brand
  18. a good logo idea
  19. True
  20. True
  21. “Chai Corner”
  22. False
  23. False
  24. twenty colours
  25. True
  26. clear at a small size
  27. short and easy to say
  28. “Stuff and More Stuff”
  29. “Bright Bookmarks”
  30. it is someone else’s
  31. your own drawing
  32. “Sunny Sips”
  33. “Maths Buddies”
  34. a poor business name
  35. “Chai Corner”
  36. True
  37. False
  38. a good business name
  39. False
  40. False

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