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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 80 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Things” (d) “Bright Bookmarks”
  2. 2.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  3. 3.True or false: “Things” is a good business name. (a) False (b) True
  4. 4.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  5. 5.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  6. 6.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  7. 7.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  8. 8.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Shop” (c) “Things” (d) “Zzkkq Bites”
  9. 9.Which of these is a good logo idea? (a) your own drawing (b) copied from a big brand (c) a blurry photo (d) tiny unreadable text
  10. 10.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  11. 11.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  12. 12.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) your cash box (d) how people know you
  13. 13.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  14. 14.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  15. 15.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  16. 16.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  17. 17.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  18. 18.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Sunny Sips”
  19. 19.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  20. 20.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Shop” (d) “Maths Buddies”
  21. 21.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “The Losers’ Stall”
  22. 22.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  23. 23.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  24. 24.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Sunny Sips” (c) “Things” (d) “Stuff and More Stuff”
  25. 25.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  26. 26.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) a simple lemon shape (d) twenty colours
  28. 28.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  29. 29.Which of these is a good business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  30. 30.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) rude (d) very long
  31. 31.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  32. 32.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  33. 33.🎨 Why not copy a famous logo? (a) copying is smart (b) it is too easy (c) logos are free (d) it is someone else’s
  34. 34.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) two or three colours (d) twenty colours
  35. 35.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  36. 36.True or false: “Chai Corner” is a good business name. (a) False (b) True
  37. 37.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  38. 38.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  39. 39.Which of these is a good logo idea? (a) easy to draw by hand (b) a blurry photo (c) tiny unreadable text (d) too many small details
  40. 40.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True

Answer key

  1. “Things”
  2. True
  3. False
  4. a poor business name
  5. a good business name
  6. a good business name
  7. True
  8. “Paper Petals Cards”
  9. your own drawing
  10. “The Losers’ Stall”
  11. a good logo idea
  12. how people know you
  13. people recognise you
  14. “Paper Petals Cards”
  15. True
  16. “Bright Bookmarks”
  17. a good logo idea
  18. “Zzkkq Bites”
  19. “Bright Bookmarks”
  20. “Shop”
  21. “Sunny Sips”
  22. a good business name
  23. a good logo idea
  24. “Sunny Sips”
  25. “Qxzrt Plvv”
  26. a good logo idea
  27. twenty colours
  28. “Stuff and More Stuff”
  29. “Green Thumb Saplings”
  30. short and easy to say
  31. False
  32. a good business name
  33. it is someone else’s
  34. two or three colours
  35. a poor business name
  36. True
  37. a poor business name
  38. False
  39. easy to draw by hand
  40. False

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