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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 807 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) copied from a big brand (d) clear at a small size
  2. 2.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  3. 3.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “Green Thumb Saplings”
  4. 4.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  5. 5.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  6. 6.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  7. 7.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Things” (d) “Sunny Sips”
  8. 8.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Shop”
  9. 9.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  10. 10.🎨 Why not copy a famous logo? (a) it is someone else’s (b) logos are free (c) copying is smart (d) it is too easy
  11. 11.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  12. 12.Which of these is a good logo idea? (a) easy to draw by hand (b) tiny unreadable text (c) copied from a big brand (d) too many small details
  13. 13.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  14. 14.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  15. 15.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  16. 16.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Chai Corner”
  17. 17.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  18. 18.Which of these is a good logo idea? (a) two or three colours (b) copied from a big brand (c) a blurry photo (d) too many small details
  19. 19.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  20. 20.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  21. 21.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  22. 22.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  23. 23.True or false: “too many small details” is a good logo idea. (a) False (b) True
  24. 24.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  25. 25.True or false: “Stuff and More Stuff” is a good business name. (a) False (b) True
  26. 26.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
  28. 28.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) easy to draw by hand (d) copied from a big brand
  29. 29.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  30. 30.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  31. 31.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  32. 32.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  33. 33.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  34. 34.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  35. 35.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a poor logo idea? (a) twenty colours (b) easy to draw by hand (c) your own drawing (d) a simple lemon shape
  37. 37.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  38. 38.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  39. 39.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea

Answer key

  1. clear at a small size
  2. a poor business name
  3. “Zzkkq Bites”
  4. a poor logo idea
  5. False
  6. a good logo idea
  7. “Sunny Sips”
  8. “Shop”
  9. True
  10. it is someone else’s
  11. people recognise you
  12. easy to draw by hand
  13. True
  14. “Qxzrt Plvv”
  15. short and easy to say
  16. “Zzkkq Bites”
  17. “Maths Buddies”
  18. two or three colours
  19. True
  20. a good business name
  21. “Stuff and More Stuff”
  22. a good business name
  23. False
  24. how people know you
  25. False
  26. a poor business name
  27. “Chai Corner”
  28. copied from a big brand
  29. “Sunny Sips”
  30. False
  31. a poor logo idea
  32. “Qxzrt Plvv”
  33. False
  34. False
  35. a good business name
  36. twenty colours
  37. False
  38. a good logo idea
  39. True
  40. a poor logo idea

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