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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 832 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  2. 2.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) tiny unreadable text (d) a simple lemon shape
  3. 3.Which of these is a good business name? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Chai Corner”
  4. 4.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  5. 5.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) tiny unreadable text (d) two or three colours
  6. 6.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “The Losers’ Stall”
  7. 7.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  8. 8.True or false: “Zzkkq Bites” is a good business name. (a) False (b) True
  9. 9.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  10. 10.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Sunny Sips”
  11. 11.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) your stall table (d) how people know you
  12. 12.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “The Losers’ Stall”
  13. 13.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Shop” (d) “Green Thumb Saplings”
  14. 14.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) very long (d) rude
  15. 15.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  16. 16.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Shop”
  17. 17.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  18. 18.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  19. 19.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  20. 20.Which of these is a poor logo idea? (a) a blurry photo (b) a simple lemon shape (c) clear at a small size (d) easy to draw by hand
  21. 21.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Things” (d) “Zzkkq Bites”
  23. 23.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Maths Buddies” (d) “Chai Corner”
  24. 24.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  25. 25.True or false: “too many small details” is a good logo idea. (a) False (b) True
  26. 26.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  27. 27.True or false: “Qxzrt Plvv” is a poor business name. (a) True (b) False
  28. 28.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) to confuse buyers (d) it costs more
  29. 29.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Things” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  30. 30.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “twenty colours” is a poor logo idea. (a) True (b) False
  32. 32.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  33. 33.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  34. 34.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Shop”
  35. 35.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  36. 36.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  37. 37.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  38. 38.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  39. 39.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  40. 40.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy

Answer key

  1. True
  2. tiny unreadable text
  3. “Chai Corner”
  4. a poor logo idea
  5. two or three colours
  6. “The Losers’ Stall”
  7. True
  8. False
  9. a simple lemon shape
  10. “Zzkkq Bites”
  11. how people know you
  12. “The Losers’ Stall”
  13. “Shop”
  14. short and easy to say
  15. False
  16. “Green Thumb Saplings”
  17. True
  18. False
  19. True
  20. a blurry photo
  21. False
  22. “Chai Corner”
  23. “Stuff and More Stuff”
  24. “Green Thumb Saplings”
  25. False
  26. a good logo idea
  27. True
  28. people recognise you
  29. “Paper Petals Cards”
  30. a poor logo idea
  31. True
  32. “Bright Bookmarks”
  33. True
  34. “Sunny Sips”
  35. a poor logo idea
  36. a poor business name
  37. False
  38. “Qxzrt Plvv”
  39. a poor logo idea
  40. it is someone else’s

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